The expanding capabilities of digital signage, coupled with more economical software and equipment, are creating more opportunities for companies and organizations looking to engage consumers interactively in outdoor environments. The best known examples are outdoor wayfinding kiosks that municipalities are deploying to guide residents and tourists to local amenities, including businesses, museums, attractions and events. Interactive kiosks are providing outdoor environments with new ways to promote their offerings as well as new revenue opportunities in the form of paid digital advertising.