You searched: Studio Insights

Navigating the Right Approach to Personal Loss and Mental Health in the Workplace
Health
Navigating the Right Approach to Personal Loss and Mental Health in the Workplace
November 08, 2023

In a special edition of the Highway to Health podcast, host David Kemp steps out of the studio and onto the greens of Maridoe Golf Club in Carrollton, Texas. This episode features a candid discussion on the intersection of personal loss and mental health in the workplace with Matt Brost, Vice President of Health […]

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MarketScale Proudly Announces Our Inclusion in the Inc. 5000 List of Fastest-Growing Companies
Business Services
MarketScale Proudly Announces Our Inclusion in the Inc. 5000 List of Fastest-Growing Companies
August 15, 2023

At MarketScale, we’ve always believed in the power of B2B media and the importance of experts sharing their knowledge as creators. Today, we’re thrilled to share that this approach to creating valuable, educational, and engaging content is being recognized. We are honored to announce that MarketScale has been named to the Inc. 5000 list of […]

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Unveiling the Power of Co-Created Content with Dennis Yu and Danny Leibrandt
Business Services
Unveiling the Power of Co-Created Content with Dennis Yu and Danny Leibrandt
August 09, 2023

In a recent video discussion on co-created content, Dennis Yu, CTO of BlitzMetrics and Content Factory, and Danny Leibrandt, Founder of Full Funnels and PegasusUGC, emphasized the power of authenticity in content creation. They highlighted that content feels more genuine and resonates better with the audience when natural and organic rather than staged professionally. […]

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Traditional Radio Systems Generate Opportunities Within the Pro AV Space
Professional AV
Traditional Radio Systems Generate Opportunities Within the Pro AV Space
July 28, 2023

In an era where Digital communication may be king of the Pro AV world, one should not overlook the importance of traditional radio systems in the professional audio and video industry. The growth of interconnectivity propels the need for reliable, efficient, and versatile communication tools. Radio systems play a crucial role in ensuring smooth […]

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NVIDIA Launches Generative AI Engine for Video Game Development. Is This a Level Up for Immersive Gaming?
Software & Technology
NVIDIA Launches Generative AI Engine for Video Game Development. Is This a Level Up for Immersive Gaming?
June 22, 2023

Video games come in all shapes and sizes, but they carry a shared foundation. Whether it’s a chill gardening simulator or an intense sprawling medieval fantasy, underneath all the bells and whistles of most modern AAA games lies a critical foundation of story. Storytelling is still one of the strongest tools game developers have […]

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5 Ways To Come Up With Great Video Ideas
Business Services
5 Ways To Come Up With Great Video Ideas
March 14, 2023

Video is one of the best ways to share your message with your community and grow your business. Videos are sharable, engaging, and fun. They let you create a memorable connection with your audience and can lead to better conversions. That said, it takes some work to come up with great video ideas. Here are […]

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4 Ways to Maximize Your B2B Marketing Budget
Business Services
4 Ways to Maximize Your B2B Marketing Budget
March 03, 2023

In B2B tech focused industries, creating authentic and compelling content is essential to engage your target audience and build a loyal following. However, with limited resources and tight budgets, it can be challenging to produce high-quality content consistently. One of the best ways to overcome this challenge is by leveraging the power of existing communities […]

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Revolutionizing Surface Metrology: ZYGO’s Compass™ 2 Emerges as Game-Changing Solution for Precision, Repeatability, and Efficiency in Lens and Mold Production
Engineering & Construction
Revolutionizing Surface Metrology: ZYGO’s Compass™ 2 Emerges as Game-Changing Solution for Precision, Repeatability, and Efficiency in Lens and Mold Production
January 01, 2023

In the intricate world of surface metrology, industry professionals often find themselves wrestling with a common challenge – striking the perfect balance between precision, repeatability, and efficiency. It is a demanding landscape where small discrepancies can lead to substantial consequences. Molds and micro lenses, critical components of compact camera modules, require absolute precision, and there’s […]

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Mogami’s Story at NAMM
Software & Technology
Mogami’s Story at NAMM
January 01, 2023

The world of manufacturing has seen a significant shift in recent years. Many brands now outsource the production of their products to other companies, leading to a loss of uniqueness and authenticity. However, amidst this trend, there is one brand that stands out from the rest – Mogami’s story. Marshall Technologies recently interviewed Phil […]

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5 Ways To Come Up With Great Video Ideas
Business Services
5 Ways To Come Up With Great Video Ideas
November 07, 2022

Video is one of the best ways to share your message with your community and grow your business. Videos are sharable, engaging and fun. They let you create a memorable connection with your audience and can lead to better conversions. That said, it takes some work to come up with great video ideas. Here are […]

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Helping Vertical Farmers Enter the Grocery Space
Food & Beverage
Helping Vertical Farmers Enter the Grocery Space
September 27, 2022

The world of agriculture is undergoing a remarkable transformation with the rise of vertical farms. These innovative farms are not only changing the way we grow crops, but they also rely on efficient cold storage solutions to maintain optimal conditions. In a recent interview from GroceryShop, our expert shed light on this exciting development […]

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Amazon’s iRobot Deal Seen Facing Tough FTC Antitrust Review
Retail
Amazon’s iRobot Deal Seen Facing Tough FTC Antitrust Review
August 10, 2022

(Bloomberg) — Amazon.com Inc. is barrelling ahead with an aggressive acquisition strategy despite intense antitrust scrutiny in Washington, with its $1.65 billion deal to buy Roomba vacuum maker iRobot Corp. as the latest example. Antitrust experts say the deal is expected to draw a tough review from the US Federal Trade Commission led by Chair […]

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Netflix & Microsoft Ad Partnership Will Be a ‘Windfall’ For Advertisers. Here’s Why.
Sports & Entertainment
Netflix & Microsoft Ad Partnership Will Be a ‘Windfall’ For Advertisers. Here’s Why.
August 06, 2022

Earlier this year during Netflix’s Q1 2022 post-earnings call, CEO Reed Hastings changed his tune around advertising on the streaming service. Once a key selling point as an on-demand ad-free way to watch content, the CEO teased that, due to losses in subscribers and plateauing revenue streams, Netflix would consider a cheaper advertising tier. “As […]

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Why Businesses are Making More Long-Term IoT Investments
Industrial IoT
Why Businesses are Making More Long-Term IoT Investments
August 03, 2022

The march toward Industry 4.0 continues, and it seems businesses are more comfortable with their role in this transformation than ever before. Increasingly utilizing IoT as part of their business plans, new research from Information Services Group (ISG) found that companies are not only rapidly revamping their IoT plans, but they’re “growing more ambitious” with […]

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How Retailers Are Rethinking Their Space to Maximize Experience and Flow
Retail
How Retailers Are Rethinking Their Space to Maximize Experience and Flow
July 05, 2022

Retail in 2022 and surviving as a brick-and-mortar store means keeping up with the consumers and consistently improving the customer’s experience. Keeping up with the consumers means being able to know what is convenient for them and what drives a consumer to make a purchase. In this episode of Retail Redefined, hosted by Melissa Gonzalez […]

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The Bites on Bytes Month in Review
Industrial IoT
The Bites on Bytes Month in Review
May 27, 2022

MarketScale is committed to covering the stories and trends that impact B2B industries. In this month in review, we take a look back at a few of the stories that had an impact in Software & Technology and IoT.   Featured Stories:   Understanding MiCA: EU’s Next Steps Toward a Greener Cryptomining Market The cryptocurrency […]

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Studio Insights: Studio Spaces in Corporate Spaces
Architecture & Design
Studio Insights: Studio Spaces in Corporate Spaces
March 22, 2022

Companies recognize the need to produce video content to reach an audience more than ever before. Even further, the need for video content creation requires more access to production studio space. Peter Provost, President and Director of Design at Provost Studio, sees this rise of studio spaces within corporate workspaces. He spoke to Tyler Kern […]

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Studio Insights with Provost Studio: A/V Display, Fan Engagement, and Augmented Reality
Architecture & Design
Studio Insights with Provost Studio: A/V Display, Fan Engagement, and Augmented Reality
February 18, 2022

Chanan Averbuch, Executive Vice President of Primeview USA, Inc. and Peter Provost, Associate AIA President and Director of Design at Provost Studio, sat down with host Tyler Kern to discuss the current state and future projections of A/V display, fan engagement, and reality technologies. Primeview USA is unique because they offer LED display technology and […]

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Studio Insights: Studio Design: Video Walls and Post Pandemic Planning
Architecture & Design
Studio Insights: Studio Design: Video Walls and Post Pandemic Planning
February 17, 2022

More and more LED displays are beginning to replace TV screens in many spaces, like broadcast studios, webinars, conference rooms and lobbies. Over the last decade, there has been a boom of narrow pixel pitch products, particularly the 0.9–2.5 mm products. Aaron Kipfer, chief technology officer at Neoti, and Peter Provost, president and director of […]

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