Articles by author: Barbara Castiglia

Exploring Experiential Ecommerce

  Ecommerce adoption has never been higher, but that doesn’t mean retailers can rest on their laurels when it comes to creating engaging experiences for shoppers. Engagement Read more

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Maverick of Marketing: How B2B Marketers Can Validate Asking for More Budget
September 16, 2021
   With the 2022 budget season heating up, Shannon Maverick, host of Maverick of Marketing, talked to an expert in marketing about his take on how marketers can validate asking for more budget. Read more
FinTech Meets FoodTech at GroceryShop 2021
September 16, 2021
Key Points: Groceryshop 2021 is taking place September 19-22 in Las Vegas. A key topic of conversation will be centered around the convergence of FinTech and FoodTech. FoodsPass is excited Read more
Chillin’ at Texas Motor Speedway with Portable Cooling Solutions
September 16, 2021
  Fast cars and hot days and nights; that’s how they do it at Texas Motor Speedway. Entertainment is the name of the game, but giving guests and fans a comfortable experience is the goal, no matter the event. Read more
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Innovating Technology Into the First Meal of the Day
August 10, 2021
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the Read more
Rethinking Your Restaurant’s Digital Presence
August 5, 2021
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the Read more
Indian Fast-Casual Brand Wants You to Eat Anywhere You Want
August 3, 2021
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the Read more
The Journey To Own The Roy Rogers Brand
July 29, 2021
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the Read more
How to Ensure Your Restaurant Engages with Families and Children
July 27, 2021
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the Read more
What’s Next for New York City Restaurants?
July 22, 2021
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the Read more
The Symbiotic Relationship between Hospitality, Foodservice and Travel
July 20, 2021
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the Read more
Getting Back to Basics in the Health Market
July 15, 2021
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the Read more
How Has Guest Behavior Evolved?
July 13, 2021
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the Read more