How Baseball is Driving One Local Economy

It's that time of the year when we begin to trade in those winter coats and mittens for t-shirts and baseball gloves. As Spring...

MarketScale Hospitality 02/13: Finding the Right Rewards Formula

There's no magic bullet for success in the hospitality industry. The challenge is finding the correct combination of the right ingredients. This is true...

MarketScale Hospitality 02/06/19: Food Recalls and Chinese New Year Travel Trends

Today's episode of the MarketScale Hospitality Podcast Show looks at two international and impactful trends in Hospitality today; a decrease in Chinese tourism to...

MarketScale Hospitality 01/30/19: Making Things Affordable & Sustainable

What matters most to guests when they're traveling? That has been an important question for those in the hospitality industry for a long time....

MarketScale Hospitality 01/23/19: Remembering a Legend

This episode of the MarketScale Hospitality Podcast takes a moment to remember Herb Kelleher, the Co-Founder & former CEO of Southwest Airlines, who passed...

MarketScale Hospitality 01/10/19: Customizing & Personalizing the Experience

Customization and personalization are growing trends in the hospitality industry as advancing technology allows for a more tailored experience. Today's episode of the MarketScale...

MarketScale Hospitality 1/1: Fresh Hotels & Points Hackers

As we enter a new year, what does the future hold for the hospitality industry? Today's episode of the MarketScale Hospitality Podcast takes a...

Travelers Don’t Want Apps, They Want Faster Service with Healey Cypher of ZIVELO

The travel industry is on a steady up-and-up, and it's due in part to more technologically-savvy travelers finding ways to travel on the cheap....

Hospitality 12/18: Cruising for New Technology

If you haven't looked at the technology being used on cruise ships recently, it's probably time for you to look again. MarketScale correspondent Sam...

MarketScale Hospitality, 12/4: What a Guest Wants

Much of what is done in the hospitality industry centers around one very important question: what does the guest want? It's an important and...