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Retail Refined

    The Blending of Brick-and-Mortar and Online and the Rise of ‘Dark Stores’

    Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand...

    How Personalization and Supply Chain Efficiency are Driving Retail Resurgence

    Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand...

    How Big Data Changed Fulfillment and Inventory in Retail

    Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand...

    What a 360-Degree, Direct-to-Consumer Strategy Looks like in 2021

    Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand...

    What Can Retailers Expect in 2021?

    Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand...

    Thinking Differently About the “Package Journey”

    Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand...

    Why Robots are the Ultimate IoT Play for Retailers

    https://fast.wistia.com/embed/medias/mayi93idh5.jsonphttps://fast.wistia.com/assets/external/E-v1.js   As a Bloomberg News reporter, Josh Baylin covered technology and telecommunications policy way back at the beginning of the mobile communications revolution, leading to highly sought-after invitations to both...

    Can RFID Help Truly Track In-Store Attribution?

    https://fast.wistia.com/embed/medias/r7q0t35jaw.jsonphttps://fast.wistia.com/assets/external/E-v1.js   Retailers have been investing in technology for some time, but now they must embrace digital transformation. While retailers were on a track, the pandemic accelerated that significantly. So, how...
    video

    The Digitization of Offline Retail: Taking Your Store Online

    https://fast.wistia.com/embed/medias/l8gjbrcv1n.jsonphttps://fast.wistia.com/assets/external/E-v1.js   MarketScale's Retail Refined, with host Melissa Gonzalez, is leading the discussion around retail in the new normal and beyond — and it's going live. On this live episode, Gonzalez will...

    How to Leverage IoT Solutions While Remaining Human-Centric

    https://fast.wistia.com/embed/medias/6ty678r2vb.jsonphttps://fast.wistia.com/assets/external/E-v1.js   On this episode of Retail Refined with host Melissa Gonzalez, Lenovo Design Strategy Leader – Commercial IoT Group Rebecca Horton dove into her mission to help industries power intelligent...

    Driving Sales in the Era of Remote Communication

    https://fast.wistia.com/embed/medias/inwmuwewnj.jsonphttps://fast.wistia.com/assets/external/E-v1.js   On this episode of Retail Refined, host Melissa Gonzalez was joined by Leigh Sevin, Co-Founder of Endear, for a topical discussion – how can salespeople reach customers and drive...
    video

    Which Technology Integrations Will Ease Your Customers Pain Points?

    https://fast.wistia.com/embed/medias/7zkg4epoe8.jsonphttps://fast.wistia.com/assets/external/E-v1.js As we edge in on 2021, one thing Retail Refined host Melissa Gonzalez knows for sure is that the consumer is forever changed. Even as a new year dawns,...

    Addressing Retail’s Experience Challenges with Data

    https://fast.wistia.com/embed/medias/d9sgqflzfa.jsonphttps://fast.wistia.com/assets/external/E-v1.js   As a Senior Manager on the Strategy and Insights for Retail and Consumer Goods team at Salesforce, Caila Schwartz’s goal is simple – help retailers gain a competitive edge...

    How to Prevent Your Retail Segment from Becoming the Next “Bookstore”

    https://fast.wistia.com/embed/medias/j4ow1euzq2.jsonphttps://fast.wistia.com/assets/external/E-v1.js   As is the case in many other industries, independent wine and spirit retailers in a post-COVID world are seeing a drop in sales and revenue. The reason? The shifting...

    Merging Experiential and Authenticity with Commerce

    https://fast.wistia.com/embed/medias/o5nvs507r1.jsonphttps://fast.wistia.com/assets/external/E-v1.js   On this episode of Retail Refined with host Melissa Gonzalez, Showfields CEO Tal Nathanel outlined how “the most interesting store in the world” is attempting to revolutionize retail. Showfields’ mission...

    The Democratization of Live Selling

    https://fast.wistia.com/embed/medias/6gy0dcwlh4.jsonphttps://fast.wistia.com/assets/external/E-v1.js   Live selling has a new look, and retailers are finding new opportunities to connect with audiences. While live selling came to prominence through TVs with players like QVC, today’s...

    How Can Physical Retail Support Ecommerce Distribution?

    https://fast.wistia.com/embed/medias/e0ior7pdr6.jsonphttps://fast.wistia.com/assets/external/E-v1.js Successful business leaders are always looking for the next way to cut costs, maximize profits, and run their company more efficiently. Brick-and-mortar retailers with a significant amount of ecommerce sales...

    Captivating Your Audience One Storefront at a Time

    https://fast.wistia.com/embed/medias/xuisyjxpw7.jsonphttps://fast.wistia.com/assets/external/E-v1.js   Since 2013, Glass-Media has been helping retailers drive foot traffic and engagement with projection-based media. Now layering in QR codes, SMS triggers, gesture and voice, the company has established...

    Tailoring the AR Experience

    https://fast.wistia.com/embed/medias/armia7ug39.jsonphttps://fast.wistia.com/assets/external/E-v1.js   With a need for retail that is less reliant on touch, creating immersive ways to test products has become stable stakes. Memomi sits at the forefront of augmented reality and...

    Bringing a Localized Experience Across the Globe

    https://fast.wistia.com/embed/medias/lfnuky0xgf.jsonphttps://fast.wistia.com/assets/external/E-v1.js The globalization of retail isn't slowing but rather shifting to online distribution channels. eShopWorld is key conduit for bringing brands and retailers into new markets in a seamless way,...

    Merging the Physical and Digital Worlds: Retail Refined

    https://fast.wistia.com/embed/medias/7632i8xo0j.jsonphttps://fast.wistia.com/assets/external/E-v1.js In a (bring your own device) retail world, the lines between the physical and digital worlds continue to merge thanks to the possibilities of computer vision. In this episode...

    The Possibilities of Next Generation Technologies with Adaora Udoji of RLab: Retail Refined

    https://fast.wistia.com/embed/medias/drab725wmx.jsonphttps://fast.wistia.com/assets/external/E-v1.js Computer vision and advanced algorithmic sensors have changed the possibilities of consumer facing technologies. From augmented reality to virtual reality, kinect technology to motion capture, host Melissa Gonzalez speaks...

    How Do You Capture Customer Intent?

    https://fast.wistia.com/embed/medias/2ivenob4do.jsonphttps://fast.wistia.com/assets/external/E-v1.js This week Retail Refined looks into capturing customer intent and how brands and retailers will be positioned better than before post COVID. In this discussion, host Melissa Gonzalez dives into...