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video

How Large Scale Displays Have Impacted Modern Event Spaces

In 2019, the Chase Center in San Francisco—the new home of the Golden State Warriors—opened its doors for the 2019-2020 season. A state-of-the-art facility that takes up four-plus city...
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The Power of Original B2B Content: MarketScale Mornings

On the latest episode of MarketScale Mornings, Voice of B2B Daniel Litwin and host Taylor Raglin sat down for a discussion on all things original B2B content. In particular, the...
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The Impact of Ergonomic Solutions in Offices

MarketScale’s Daniel Litwin was joined by Eureka Vice President of Sales and Marketing Mike Whaley to discuss Eureka’s presence at CES 2020, the benefits of ergonomic products, standing desks...
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A New Vision for Drones in Retail: NRF 2020

MarketScale spoke with a variety of industry professionals at NRF 2020, Retail’s Big Show, getting the latest in industry trends, innovations and more. Pensa Systems President and CEO Richard Schwartz...
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Professor Callie Babbitt on the Intersection Between Sustainability and the Bottom Line

Dr. Callie Babbitt, an associate professor in the Rochester Institute of Technology’s Department of Sustainability and the Golisano Institute for Sustainability, joined MarketScale’s Daniel Litwin for a conversation regarding...
video

Made In America: Ergo Robotic Solutions

At Ergo Robotic Solutions, innovation is continuously merging with tradition. Located in Queensbury, New York, the cutting-edge robotics solutions pumped out at Ergo echo the manufacturing history of the region,...
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Made in America: Ergo Robotics, Coming January 21st

Why Stay in America? In today’s global marketplace, there are still companies surviving and thriving right in our own backyard. We’re hitting the road in search of America’s most interesting...
Creating Human-Centric Data Interpretationvideo

How to Provide a Human-Centric Approach to Product Strategy

  ADP Business Anthropologist Martha Bird sat down with Daniel Litwin, the Voice of B2B, at CES 2020, discussing a wide range of topics related to how her anthropological work...

Uncovering the Surprises and Themes of CES 2020

CES 2020 is underway in Las Vegas, Nevada this week. The 'Global Stage for Innovation' runs from Jan. 7-10, bringing together some of the most innovative brands across a...
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The Future of Technology in Career Training

With MarketScale taking in the sights at CES 2020, it’s a great opportunity to speak with some of the most innovative and exciting companies and people at this year’s...
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Made in America: Garrett Metal Detectors

For more than five decades, Garrett Metal Detectors has called Garland, Texas home, becoming an integral part of the community. Increasingly, Garrett products are also a part of your everyday...
Star Wars: Clone Troopersvideo

Star Wars, The Witcher and Beyond: How Much Money are Big Name Properties Actually...

   Welcome to the first edition of The Weekly Download! On this show, we'll give you weekly updates on all things technology, gaming, pop-culture, and news on our favorite IPs....
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Made in America with Garrett Metal Detectors: Coming January 7

In 1964, Charles Garrett’s lifetime hobby turned into his life’s work. An avid treasure hunter and inventor, Garrett and his wife, Eleanor, founded Garrett Metal Detectors in their garage. “He...
RoboKind's Milo Robotvideo

Why Your Next Classroom Instructor Might Be a Robot

It is no longer debatable that technology is driving the standard of the modern day learning environment. From robots to online learning solutions, education today is officially changing. Hosts Tyler...
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What LiDAR Means to the Future of Autonomous Vehicles

Driver blind spots have been problematic since the inception of vehicles more than a century ago. Much like human-driven cars and trucks, new autonomous vehicles deal with similar problems. For...
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The Past, Present and Future of Live Video with the CEO of Ross Video

  On this episode of MarketScale Mornings, hosts Daniel Litwin and Tyler Kern discussed the past, present and future of live video with Ross Video CEO David Ross. The three...
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How Artificial Intelligence is Solving the Problem of Bias

As 2019 comes to a close, there will be plenty of lists ranking the best of any given category. The business world is no exception. Typically these results are determined...
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Determining Marketing ROI for Esports and Emerging Platforms

Sports have always provided a strong advertising avenue for brands big and small. However, measuring the return on investment of an ad placement has always to some degree been...
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Inside the Changing Landscape of Brand Engagement

  Consumers today are bombarded with advertising like never before. The digital era has been an exciting new frontier for brands but standing out in a cluttered landscape that includes...
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How Drones are Revamping Golf Course Care

    Golf is a science. The mechanics of a golfer’s swing have been broken down and reimagined for centuries, but that pales in comparison to the details of golf course...
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Creating A Drone Program That Invests in Efficiency

    At the Commercial UAV Expo Americas in Las Vegas, Nevada, drone professionals of every niche came together to discuss the latest applications for unmanned vehicles. One use for drones...
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What Drones Mean to the Future of Data

    Drones may be thought of as a tool that can provide access to hard-to-reach areas or as a way to get a more holistic view of a property or...
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How the Drone Industry Can Expand its Regulatory Boundaries

  As a burgeoning industry, drone companies are setting new boundaries every day. Their diverse set of uses makes them applicable to many other diverse business sectors, including energy, agriculture...
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3 Things You Need to Know This Week in B2B

   Consumers have grown accustomed to two-day or even same-day shipping from e-commerce retailers, and now B2B companies are getting more attention in distribution. UPS notched a 3.4 percent increase in...
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How Drones are Building Value on the Construction Site

    Construction projects have very transparent estimates for price and date of completion. To meet deadline and come in under budget, firms must always evaluate the tools at their disposal....