The 2019 National Grocers Association (NGA) kicks off Feb. 24 in San Diego. This the premier event for those in the grocery business, where professionals can find the latest on industry trends and best practices. Independent retailers, wholesalers, thought leaders, manufacturers, and service providers will converge for three days to learn, share, network, and innovate.
At the end of the first day of the event, the opening keynote session will be presented, with special guests Dana Perino, a political commentator and journalist, and Donna Brazile, political strategist. The two will offer different perspectives on the economy, political climate, and more.
Also, on the 24th is the 2019 CART (Center for Advancing Retail and Technology). This event is specifically for those independent operators and regional retailers that need a guide to keep up with changing technology while also keeping a focus on serving the customer. Attendees get a first-hand look at the latest technologies transforming retail. As technology innovation is a huge trend in the grocery industry, it is critical to stay up-to-date to optimize operations and the customer experience.
Learning Tracks—Checkout these Trending Topics
There are multiple learning tracks at the 2019 NGA Show, each focusing on specific trends in the industry.
Focus on Fresh
Fresh has always been a focus for grocers. Now it is even more important, as the shopper persona is changing. Is your grocery store featuring fresh? If not, you could be missing out by not offering organics and ready-to-go meals. Millennials are fast becoming the largest majority of consumers, and their needs are different than older generations. Learn how to attract this generation and keep them.
There is no doubt that sustainability matters, but if you are not sure how to capitalize on this trend, there are three sessions focusing on it, which can give you insights into if zero waste is achievable and how to create more energy-efficient facilities.
Store of the Future
We all know that grocery stores are changing. Technology and evolving consumers have set this trend in motion. There are technology innovations but also the shift to make grocery shopping an experience rather than just something on a to-do list. Attend the “The Future of Food” and “What’s Driving Retail Innovation?” sessions to plan for your store’s future.
E-Commerce—Keeping Up with Consumer Preferences
E-commerce is a fast-growing part of the grocery business. It offers customers convenience and saves them time. But is it an opportunity for revenue or exposure? Dive into what is happening in e-commerce with four sessions on Tuesday, Feb. 26. You will explore the topics of click and collect, home delivery, the new relationship between consumers and retailers, and why cultivating omnichannel experiences matters.
Competing and Winning
Sometimes it seems impossible to tackle the Goliath brands found in a community. However, that does not mean it is not possible. Attend this track of courses if you want to know how to compete and win against deep discounters, online retailers, and dollar stores.
As you can see, there is a lot that awaits attendees at the 2019 NGA Show. It is only three days, but what attendees will take away could help your business grow and succeed in the months to come.
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