Articles by tag: Airlines for America

Airlines Say Masks Might Become a Must When Taking to the Skies: Business Casual

Powered by RedCircle In today’s Business Casual segment, MarketScale co-hosts Tyler Kern and Daniel Litwin opine on whether or not more action is required by the government to enforce the wearing of masks by passengers while on commercial flights or if this is an issue that should be mandated and imposed by the aviation industry…

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Hospitality
The Business Side of Thanksgiving in Two Minutes

Today we’re going to breakdown some of the most important data and facts revolving around the business side of the holiday. Let’s start with the dinner itself. The Wednesday before thanksgiving is the busiest day of the year for most grocers across the U.S. simply because of the demand for turkey. Hence the name…

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Articles
The Numbers Behind a Record-Setting Year for Thanksgiving Travel

As much as Thanksgiving is rightfully associated with a turkey feast and family, for millions of Americans it also goes hand-in-hand with travel. This year airlines, airports and ride services will be tasked with transporting a record number of travelers between the Friday before the holiday until the Monday after it. According to Airlines for…

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AI in content marketing
Generative AI in Content Marketing: Why Creativity & Authenticity Will Make it Work
July 11, 2024

Will 2024 be known as the year AI made waves in content marketing? It sure seems so, with recent AI-driven ads from Toys R Us and Under Armour generating significant buzz online. Not just this: Despite having no official ties to the brand, a mock Volvo ad created entirely by AI has also gone…

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Hiring Made Human: Hiring When You’re a Start-Up
July 11, 2024

The challenges of hiring for a startup have become more pronounced these days than ever. With technological advancements and evolving market demands, startups must be agile and strategic in their hiring practices to ensure success. According to some studies, nearly 90 percent of startups fail, with a significant factor being the inability to attract…

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Focus on the Customer
Fifth Inning – Focus on the Customer
July 11, 2024

In a compelling narrative by Jesse Cole, the Savannah Bananas, a baseball team known for its unconventional approach, has declared advertising dead. Cole emphatically asserts that while advertising may attract customers, it is the fan experience that fosters lasting loyalty. In a bold move, the Savannah Bananas have eliminated all forms of advertising at…

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Dr. Mark Manera talks Trucking Industry
The Trucking Industry Needs a Fitness Overhaul to Jumpstart a Trucking Health Revolution
July 11, 2024

With the trucking industry seeing many changes that prioritize efficiency and productivity, the health of truck drivers has increasingly peaked as a critical concern. With life expectancies for truck drivers averaging 16 years less than the general population, there is an urgent need to address health issues within the industry. Recent initiatives, like the…

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