Articles by tag: branding solutions
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Leveraging Stakeholders is a Key Proactive Measure to Prevent Company Security Threats
Security threats are escalating in this day and age, and the onus isn’t merely on reactive measures but proactive measures, too. These are the nuanced approaches that integrate human intuition and robust technology. Because often, the warning signs preceding a major security incident present as complex components that potential attackers leave behind. Spotting these […]
People on the Move: A Cargomatic Podcast with Peter Friedmann
Weston LaBar, Chief Spokesperson, SVP of Industry Relations at Cargomatic talks with Peter Friedmann who runs the Agricultural Transportation Coalition as well as many other organizations that deal with imports and exports. The two focus on exports in this podcast. They talk about big wins that have led up to this year and the support […]
People on the Move: A Cargomatic Podcast with Josh Lowenthal
Weston LaBar, Chief Spokesperson, SVP of Industry Relations at Cargomatic talks with Josh Lowenthal, State Assemblymember for the state of CA, representing Long Beach and most of the major goods movement corridors of Southern California near the port. The two talk about Josh’s background and the good movement and the issues and opportunities that come […]
Sign Me Up: Creating Brand Standards—The Power of a Brand Book
Protecting the look, feel, and essence of an organization means maintaining brand standards. And to do that, a brand book is essential. Lisa Billings, National Account Manager for Kieffer Starlite, and Kelly David, Kieffer Starlite’s Branding and Signage Specialist, walked Hilary Kennedy through the process of developing and maintaining a brand book. A significant part […]