Articles by tag: ESPN

Sports Advertising is Striking Out: Here is How to Fix It

2020's Super Bowl Sunday was one to talk about. Not only was it a reprieve from COVID anxieties, it was another reminder of how important Super Bowl advertising slots still are to the Read more

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NRF 2022 Retail's Big Show
What’s in the Shopping Cart for the 2022 National Retail Federation’s Big Show?
January 14, 2022
 In just a few short days, from January 16th through the 18th, the National Retail Federation will launch Retail’s Big Show in the shopping capital of the world, New York City. As retail Read more
Schools Struggle to Reach Their Education Technology Goals. Here’s Why and How To Fix It.
January 14, 2022
As we hit the two-year mark of the COVID-19 pandemic, the education sector continues to struggle in adjusting to virtual and hybrid education at scale. In 2020, McKinsey estimated that, due to COVID Read more
85% of Clinical Drug Trials Face Delays. What's the True Cost?
85% of Clinical Drug Trials Face Delays. What’s the True Cost?
January 14, 2022
  Clinical trials can save lives and provide new ways to treat disease. The industry estimates that 85% of all clinical trials face delays due to patient enrollment. Understanding that challenge Read more
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Sports Advertising is Striking Out: Here is How to Fix It
April 8, 2021
2020's Super Bowl Sunday was one to talk about. Not only was it a reprieve from COVID anxieties, it was another reminder of how important Super Bowl advertising slots still are to the Read more
ESPN Podcasting Has a Record Year
December 17, 2020
  From audioblogging in the 1980s to the first digital audio podcast of 2004, the powerhouse audio medium of podcasting has grown exponentially since its humble beginnings. As of 2020, Read more
Bringing Technology and Live Interaction to MMA
December 7, 2020
The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders Read more
The Future of Esports Broadcasting as ESPN Pulls All of Their Esports Programming
December 4, 2020
  As esports continues to grow in popularity, reach, and capital interest, ESPN made the unexpected decision to end all their esports broadcasting. In the wake of this Read more
Bringing Thankfulness to Your Retail Relationships
November 27, 2020
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry's biggest B2B challenges online and offline.   Today I'm joined by my husband Derek, and I'm so Read more
DraftKings Expands its Pro Sports Market Share with New Partnerships
September 18, 2020
  Sports fans have been satiating their craving for the stadium by participating in online sports betting and fantasy sports as the pandemic prevents large gatherings. Virtual sports events Read more
What Can the Major Broadcasters Learn from eSports?
July 20, 2020
Sports in America are finally resuming and Major League Baseball hopes to hit a grand slam with its return this week. But the games will have a different feeling than normal. But Read more
The Shortlist 8/9: Behind the Disney Bundle and the Amazon-FedEx Break Up
August 9, 2019
  The Magic Kingdom is keeping an eye on cord cutting. Disney announced a new bundled streaming service this week which includes ESPN-Plus and Hulu as it braces for the future of Read more