Articles by tag: Marketers

Giving Marketers the Tools to Finally Conquer the Great “Marketing ROI” Challenge

Giving Marketers the Tools to Finally Conquer the Great "Marketing ROI" Challenge
  Commentary: "Marketing ROI" -- scary words for marketing professionals, as getting a clear picture on how marketing campaigns directly relate to larger company KPIs is Read more

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NRF 2022 Retail's Big Show
What’s in the Shopping Cart for the 2022 National Retail Federation’s Big Show?
January 14, 2022
 In just a few short days, from January 16th through the 18th, the National Retail Federation will launch Retail’s Big Show in the shopping capital of the world, New York City. As retail Read more
Schools Struggle to Reach Their Education Technology Goals. Here’s Why and How To Fix It.
January 14, 2022
As we hit the two-year mark of the COVID-19 pandemic, the education sector continues to struggle in adjusting to virtual and hybrid education at scale. In 2020, McKinsey estimated that, due to COVID Read more
85% of Clinical Drug Trials Face Delays. What's the True Cost?
85% of Clinical Drug Trials Face Delays. What’s the True Cost?
January 14, 2022
  Clinical trials can save lives and provide new ways to treat disease. The industry estimates that 85% of all clinical trials face delays due to patient enrollment. Understanding that challenge Read more
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Giving Marketers the Tools to Finally Conquer the Great “Marketing ROI” Challenge
November 11, 2021
  Commentary: "Marketing ROI" -- scary words for marketing professionals, as getting a clear picture on how marketing campaigns directly relate to larger company KPIs is Read more
How Data Drives a COVID World
July 22, 2020
On this week's episode of Diving Into Data, TC explores the importance and challenges of data security in healthcare and public health, specifically as it relates to operating in a COVID World. Read more