Articles by tag: SXSW
How can brands leverage theater-driven design to create immersive retail experiences that resonate with consumers? Melissa Gonzalez, Principal and Shareholder at MG2 Design and the host of Retail Refined, has illuminated this topic at SXSW (South by Southwest) 2024, highlighting the significance of engaging consumers through multiple touchpoints. “What do you stand for? Why […]
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EdTech Today
How SXSW EDU Lives On, Online
Last year’s cancellation of SXSW EDU in March was the first shocking wake-up call to the madness of the pandemic. This year’s virtual event (March 9-11) with keynote Oprah Winfrey will be a bellwether for what in-person industry powwows may look like in the future. In this episode of EdTech Today, SXSW EDU executive producers […]
Podcasts
Creating Brands That Resonate Into the Future
Retailers big and small are trying to determine how to best reach younger generations. Unfathomable amounts of ink have been spilt trying to define all of the ways that millennials are different from their predecessors. Heather Watson, behavioral designer for the Center for Generational Kinetics, LLC, joins this episode of the podcast to explain […]
Articles
Chewing on the Big Issues of the Food Industry at SXSW 2019
The South by Southwest Conference (SXSW) was founded in 1987 in Austin, Texas. While the conference began with a heavy focus on interactive industries, as well as music and film, the March 8-17, 2019 lineup also includes nine tracks in the “convergence” industry category. One of which is food. Featuring nearly thirty speaker/panel sessions, five […]
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The Anticipation of Record Heat Must be the Concern of Educational Institutions and the Safety of their Student Athletes
Temperatures around the globe are continuing to set new records, and as a result, universities now face increasing challenges in ensuring the safety and performance of their student athletes. Rising mercury poses risks of heat-related illnesses and affects the athletic performance and recovery of student athletes. Educational programs on recognizing the symptoms of heat […]
Improving HVAC Systems Plays a Key Role for Meeting Building Efficiency Goals
In today’s rapidly advancing world, the role of HVAC systems for building efficiency goals has become a pivotal topic for businesses and property owners alike. With energy costs soaring, the shift towards more energy-efficient systems isn’t just a luxury—it’s a financial imperative. Building efficiency upgrades could slash global energy demand by 12% and save […]
Generative AI Remains at an IP and Privacy Crossroads
As artificial intelligence becomes increasingly integrated into our daily lives and business operations, the conversation around its ethical and legal implications grows louder. It’s clear that generative AI will continue to face legal battles; applications from oncology, to mental health services, to the classroom, are raising questions about AI’s ethics and the consequences of […]
Strategic Capital Allocation Can Help Businesses Leverage Employee Knowledge and Collaboration for Better Returns
Strategic capital allocation, a critical aspect of business management often emphasized by investment experts like Warren Buffett, involves more than just distributing financial resources; it’s about strategic investment that drives long-term value. Firms are increasingly recognizing the need to integrate capital allocation with broader corporate strategies, ensuring that investments are not only financially sound […]