In this episode of The Marketing AI SparkCast, host Aby Varma, a B2B Marketing Leader and the Founder of Spark Novus, sits down with Matt Gill, the Founder and Managing Partner of MICA Consulting Group. Spark Novus is a consultancy specializing in strategic AI adoption in marketing.

As artificial intelligence continues to evolve, its no surprise that its applications within sales and marketing teams are becoming more profound and game-changing. AIs capabilities are upending traditional prospecting methods, leading to a significant shift in how businesses approach their sales and marketing strategies.

How does the recent rebranding of CommerceHub to Rithum and its strategic acquisitions shape the future of e-commerce and its stakeholders?Aby Varma, the AI-In-Marketing Futurist at Spark Novus and host of The Marketing AI Sparkcast, explores these developments transformative impact, highlighting the synergy between technological advancements and market leadership.

A marketing Teams AI journey is necessary and critical for the success of a brands overall mission and execution.In the latest episode of the Marketing AI Sparkcast, host Aby Varma sits down with Daniel Englebretson, CEO of Elynox and an adjunct professor at Wake Forest University and Elon University, to discuss the evolution of AI inside marketing teams.

Exploring the dynamic intersection of technology and creativity, this episode of the Marketing AI SparkCast shines a light on the revolutionary role of artificial intelligence in podcasting. As podcasts emerge as a pivotal medium in the digital arena, the episode delves deep into the ways AI is reshaping the landscape of audio content.

This episode of the Marketing AI Sparkcast, hosted by B2B marketing leader Aby Varma, features an in-depth discussion with Nick Kljaic, CEO of AskHandle, on the role of AI-powered chatbots in marketing. Kljaic, with a rich background in finance and entrepreneurship, sheds light on the intersection of AI technology and marketing efficiency.