Data and Analytics

Measuring the performance of all marketing channels is essential for today’s B2B marketers. MarketScale delivers 100% of the tools and technology needed for marketers to stay ahead with great data in competitive indsutries.

  • Customer Enterprise Dashboards, branded for your company
  • Automated Leads Portal, delivering valuable visitor analytics by company
  • Industry segmentation reporting, measuring demand and engagement by industry, market, product and more
  • Social media analytics
  • Heatmaps and A/B testing

Why it Helps Marketers

With 43% of marketers saying that proving ROI is their top marketing challenge, MarketScale ensures that our customers are not in that group. Every MarketScale campaign has more than enough focus on performance measurement, and custom marketing KPI analytics through real-time tools.

MarketScale Data and Analytics offers a wide range of integrations to today's leading sales and marketing technologies. Our dashboard consolidates data from all of these sources into one central dashboard, customized to your needs.

Why it Helps Marketers

With 43% of marketers saying that proving ROI is their top marketing challenge, MarketScale ensures that our customers are not in that group. Every MarketScale campaign has more than enough focus on performance measurement, and custom marketing KPI analytics through real-time tools.

MarketScale Data and Analytics offers a wide range of integrations to today's leading sales and marketing technologies. Our dashboard consolidates data from all of these sources into one central dashboard, customized to your needs.