QSR Undercover: How Franchises Can Thrive Outside the Traditional Setup

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Nikki Boone

VP, Customer Success, Vixxo

Mark Delaney

Retail & Hospitality Principal, Zebra
Mark Delaney is Retail & Hospitality Industry Principal at Zebra Technologies. In this role, he works with retailers’ c-level leaders to determine which strategic technology solutions can best address their current challenges. He keeps a strong pulse on industry trends and frequently solicits retailers’ feedback on the technology investments that Zebra is making to help inform and advance the company’s innovation with a customer-first mindset. Mark was previously responsible for Zebra’s mobile computing retail strategy. Mark has more than 20 years of experience in the retail industry and has worked with most large retailers globally. Before joining Zebra, Mark held leadership roles at Nielsen and General Mills and owned his own retail technology and analytics consulting firm. Mark holds a BS in Marketing from SUNY Oswego and serves on several boards in his community. He is also the mayor of a village on the north shore of Long Island where he and his family live.

Ryan Schrater

Director, perations & Logistics, Alchemista
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