STONEY ginger beer trades its brown bottle for clear PET in South Africa
Coca-Cola's STONEY ginger beer is moving from brown to clear PET, starting with the 2.25-litre bottle. SPRITE already made the same switch from green.
Real insight from the people actually doing the work: operators, engineers, and leaders across 17 B2B industries.
Voice AI finished 40% of the drive-thru orders it touched in 2026, up from 20%. At the window, crew behaviors that require speaking dropped sharply.
Nobu Hospitality will open its first Puerto Rico hotel in 2028, with 50 rooms, a street-level Nobu restaurant and bar, and a rooftop lounge and bar.
Rystad Energy's recycling math, plus new panel-recycling techniques, turn retired clean-energy hardware into a supply source with a schedule.
A day after announcing its DoubleO.ai deal, ZoomInfo made Agent Teams available in GTM Studio. Here is how the sales plays work and what to test first.
One-minute audio briefs on the stories moving B2B across all 17 industries. Press play to catch up on what your market is acting on, then read the full story.
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Real insight from the people actually doing the work: operators, engineers, and leaders across 17 B2B industries.
Voice AI captured 40% of drive-thru orders in 2026, up from 20%, reshaping crew roles at the window.
Nobu Hospitality opens first Puerto Rico hotel in 2028 with 50 rooms and street-level restaurant focus.
Panels installed in 2020 could supply 21% of global solar silver demand by 2035 through recycling.
ZoomInfo Agent Teams available in GTM Studio without new contract, one day after DoubleO.ai acquisition.
One-minute audio briefs on the stories moving B2B across all 17 industries. Press play to catch up on what your market is acting on, then read the full story.
Enterprise software is shifting from purchase-gated to adoption-gated rollouts, with vendors now bundling change management and people-side planning into standard offerings rather than treating them as post-sale add-ons.
This reflects a recognition that implementation risk lives in organizational readiness, not just feature delivery—visible across edtech, GTM platforms, and construction software.
Read source ↗40%
drive-thru orders completed by voice AI in 2026
Voice AI finished 40% of the drive-thru orders it touched in 2026, up from 20%. At the window, crew behaviors that require speaking dropped sharply.
Read source ↗Adoption planning must precede purchase decisions; toolkits and people frameworks now anchor tech selection for school districts.
Get started
Book a 15-minute demo and we will map your experts to the content your market is searching for.
Or call us. No forms required. We pick up. 214-945-2512
The best thinking on B2B industries and the future of how markets communicate, delivered every Tuesday.
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