Trend-driven supplement formulas often don’t earn repeat orders, Licata says
A contract manufacturer says some quick-trend supplement launches draw few repeat orders. SIRIO Europe is pitching longevity products designed for daily habits.
Real insight from the people actually doing the work: operators, engineers, and leaders across 17 B2B industries.
Ryan Field has 35,000 seats, none more than 136 feet from the field, and a 200,000-square-foot plaza that will host six Chicago food vendors.
A Washington charter network wants custom software to tier students from benchmark data, and North Kansas City seeks a data dashboard.
Phocas surveyed 100+ distributors: 49% already sell with AI, yet 39% don’t track forecast accuracy—and win-rate tracking differs by sales strategy.
Cornea Class AI, built into the screen, offers more than 100 teaching tools, including lesson planning and AI-generated assessments.
One-minute audio briefs on the stories moving B2B across all 17 industries. Press play to catch up on what your market is acting on, then read the full story.
Get started
Book a 15-minute demo and we will map your experts to the content your market is searching for.
Or call us. No forms required. We pick up. 214-945-2512
The best thinking on B2B industries and the future of how markets communicate, delivered every Tuesday.
Join 3,000+ B2B marketing leaders. Unsubscribe any time.
Free Trial
These stories come from MarketScale. Start a free trial and turn your own team's expertise into published media that buyers and AI engines actually cite. For qualifying companies, no credit card, no demo required.
NPS +73 · 1,000+ creators · 38+ countries
What your free trial includes
Real insight from the people actually doing the work: operators, engineers, and leaders across 17 B2B industries.
Northwestern's Ryan Field combines intimate stadium capacity with on-campus food vendor integration.
Charter networks and districts seek custom software to automate student intervention tiering from benchmark data.
Nearly two-fifths of distributors deploy AI sales tools but lack forecast accuracy measurement capability.
Interactive classroom displays now ship with 100+ AI-powered teaching tools pre-loaded for lesson planning.
One-minute audio briefs on the stories moving B2B across all 17 industries. Press play to catch up on what your market is acting on, then read the full story.
Enterprise software vendors are embedding AI into domain-specific workflows rather than treating it as a standalone layer, visible across marketing automation, higher education, and classroom instruction.
This shift reflects a move from AI-first positioning to AI-as-operational-backbone, where the tool integrates with existing process libraries and daily habits.
Read source ↗$1B
McDonald's target media business over time
McDonald’s is testing ads on drive-thru ordering screens at 450 company-owned U.S. stores and wants a $1 billion media business over time.
Read source ↗Repeat orders, not initial trend adoption, separate sustainable supplement brands from flash launches.
Get started
Book a 15-minute demo and we will map your experts to the content your market is searching for.
Or call us. No forms required. We pick up. 214-945-2512
The best thinking on B2B industries and the future of how markets communicate, delivered every Tuesday.
Join 3,000+ B2B marketing leaders. Unsubscribe any time.