Real insight from the people actually doing the work: operators, engineers, and leaders across 17 B2B industries.
Four July health system deals tracked by Becker's, and a McDermott Will & Schulte analysis, point the same way: alliances and joint authorities, not buyouts.
CBS keeps Serie A's 420-match U.S. package for 2026-27 at reportedly flat money while the league waits to sell after the World Cup, per SBJ.
Google shakes up education with its Gemini chatbot, Deloitte forecasts a big holiday e-commerce surge, and PMMI reveals cost efficiencies in robotics.
Geely engineers tell Automotive News the China-Europe system they built with Volvo took 13 years to mature, as Chery plans a UK R&D center this year.
One-minute audio briefs on the stories moving B2B across all 17 industries. Press play to catch up on what your market is acting on, then read the full story.
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Real insight from the people actually doing the work: operators, engineers, and leaders across 17 B2B industries.
Health systems form alliances and joint authorities instead of outright acquisitions.
Serie A renews U.S. media rights with CBS at flat rates, postpones new market test.
Google deploys Gemini chatbot in schools, sparking institutional scramble to adapt curriculum.
Geely warns that building Europe R&D center alone cannot quickly replicate its 13-year integrated engineering model.
One-minute audio briefs on the stories moving B2B across all 17 industries. Press play to catch up on what your market is acting on, then read the full story.
Buyers across fintech, healthcare, and transportation are increasingly paying for embedded capability and integrated systems rather than standalone services or raw volume.
This shift reflects a maturing market where software-native features, operational partnerships without ownership transfer, and predictive technology command premium valuations over commodity offerings.
Read source ↗22%
Marketers confident in CFO spend justification
Perion and Advertiser Perceptions surveyed 167 senior marketers. Just 22% strongly feel they have the data to prove marketing's value to finance.
Read source ↗Read source ↗“is a competitor's rate the trigger, or one input among several?”
— Lighthouse September 8 guide
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Book a 15-minute demo and we will map your experts to the content your market is searching for.
Or call us. No forms required. We pick up. 214-945-2512
The best thinking on B2B industries and the future of how markets communicate, delivered every Tuesday.
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