MarketScale
Pricing

Simple flat pricing that scales.

MarketScale helps B2B teams capture useful content from employees, customers, partners, experts, and the systems where work already happens. Add production, approvals, publishing, and performance in one content system, so you can create more with less waste.

Choose the level of production, system activation, and support your team needs.

Capture from people

Employees, customers, partners, experts, and field teams.

Connect your systems

Turn existing work, calls, docs, media, and product activity into content signals.

Add production where it matters

Use MarketScale creators, editors, producers, and onsite support when needed.

Reduce content waste

Fewer scattered vendors, repeated briefs, unused assets, and one-off projects.

Choose how much of your content system MarketScale helps you run.

Every plan includes the MarketScale platform. Plans scale by production capacity, system activation, support, channels, and operating complexity.

Starter

Free

Start capturing content.

Collect, organize, and publish your first content.

$0

No credit card

Request invite →

The full Studio workspace at no cost, not a trial. Capture, edit, and publish from day one, then activate your crowd to scale when you are ready.

Up to 10 workspace users
Digital asset management
One video edit a month
Media requests to your crowd + uploads
Remote podcast & video recording
AI writing tools
One branded channel
Community coaching

Remote-first

Basic

Add professional production.

Capture raw content and let us produce it.

Starting at

$2,795/mo

Billed quarterly

Start free

One predictable monthly price to start publishing expert content. On-demand editing, AI tools, and one branded channel. You capture, we produce.

On-demand video editing
Max 3 concurrent videos in editing
Max 5 edits and revisions per video
One branded channel
Publishing & distribution
AI writing
AI translation (30+ languages)
In-platform coaching

Onsite · quarterly

Scale

Build a recurring system.

Build a recurring, produced content engine.

Starting at

$4,995/mo

Billed quarterly

+ $5,000 one-time onboarding

Start free

Everything in Basic plus guided production: a dedicated producer, one onsite production a quarter, on-demand editing, and a monthly hosted podcast.

Everything in Basic, plus:

On-demand video editing & revisions
AI Visibility (GEO)
One onsite production per quarterOn location, fully produced
One hosted podcast per month
Dedicated producer coaching

Onsite · custom

Enterprise

Scale across brands and teams.

Custom, governed production at scale.

Custom

Custom arrangement

+ $5,000 one-time onboarding

Talk to sales

Custom production volume for multi-brand organizations and high-output operations, with a dedicated account team and a tailored SLA.

Everything in Business, plus:

Custom onsite production volumeOn location, fully produced
Multi-brand support
Dedicated account team
Custom SLA & onboarding

Scale, Business, and Enterprise include a one-time $5,000 for setup and onboarding, then it's just your predictable monthly price. No other costs, ever. Talk to sales about custom arrangements →

Lower cost, more output

Your crowd already has your best content.

The expensive way to make B2B content is to buy it new every time: agency retainers, freelancers, media spend, and a new tool for every gap. The cheaper way is the people who already know your business. Your customers, partners, employees, and field experts hold the stories and the expertise, and MarketScale turns them into published content for one flat monthly price, with no markups on production or media. Your crowd is the lowest-cost content you can make.

The old way

  • Pay an agency retainer, plus markups on media
  • Hire freelancers project by project
  • Buy another tool for every content gap
  • Start every asset from scratch
  • Pay again for every new asset

The MarketScale way

  • Activate the crowd you already have: customers, partners, employees, and experts
  • Build on the knowledge and work already inside the business
  • One flat monthly price, no markups on production or media
  • Reuse every capture across articles, clips, podcasts, social, web, and sales
  • Scale output without scaling spend

Not sure which plan fits?

Tell us your team size and goals. We'll point you to the right plan, no pressure.

Talk to salesBook a demo
500+ B2B brands publish hereIntelVerizonGE HealthCareJohnson ControlsSafranMitsubishi PowerPhilipsEYBose Professional
500+ B2B brands publish here
IntelVerizonGE HealthCare
Johnson ControlsSafranMitsubishi Power
PhilipsEYBose Professional

What's included

Every plan is the full platform at one predictable price. Here's exactly what each production level includes.

Request invite

Free

$0

Basic

$2,795/mo

Scale

$4,995/mo

Most popular

Business

$9,995/mo

Enterprise

Custom

Media production
Professional video editingCrowd-powered, on-demand
One / month
On-demand
On-demand
On-demand
On-demand
Concurrent videos in editing
Max 3
On-demand
On-demand
On-demand
Edits and revisions per video
Max 5
On-demand
On-demand
On-demand
Onsite video productionGuided UGC or onsite
One / quarter
Three / quarter
Custom
MarketScale hosted podcast
One / month
On-demand
On-demand
Platform
Workspace users
Up to 10
Up to 50
No limit
No limit
No limit
Branded channels
1
1
1
On-demand
On-demand
Digital asset management
Media requests & uploadsCollect media from your crowd
Remote podcast & video recording
Publishing & distribution
Limited
AI translation (30+ languages)
Enterprise
Enterprise SSO & Directory Sync
Multi-brand support
Custom SLA
Support
Coaching & help
Community
In-platform
Dedicated
Dedicated
Dedicated
Setup & onboarding
$5,000
$5,000
$5,000

Questions, answered

Frequently asked

The objections and pricing questions we hear most, answered straight. Still weighing it up? Talk to us →

Good. That makes you more ready. MarketScale completes your team. Your team and agency run the centralized brand work; MarketScale adds the layer they can’t staff for: your customers, partners, and field experts creating alongside them. You stop operating like a team of five and start operating like a team that orchestrates five hundred.

Start on the Free plan: $0, no credit card. Verify your work email, get started in minutes, and prove value before you spend a dollar. Activating your crowd is the move when budget is tight, not a premium add-on. When you scale up it’s one predictable monthly price, not an agency retainer with media markups, so it stays a predictable line item.

MarketScale helps teams use more of what they already have: employee expertise, customer stories, partner insights, event footage, product work, sales calls, internal documents, and existing media. Instead of starting every asset from scratch or hiring separate vendors for every project, teams can capture, approve, produce, publish, and reuse content through one system.

Agencies usually start from a brief. MarketScale starts from your content sources: people, systems, media, and daily work. Agencies can still support campaigns and creative moments. MarketScale gives your company the operating layer to capture, organize, approve, produce, publish, and measure content continuously.

No. Teams can start with people-driven capture, uploaded media, existing content, or one approved source. System activation can expand as the content operation matures.

No. MarketScale is governed and approval-driven. Signals can be surfaced from people, systems, and existing work, but public-facing content moves through approval before it publishes.

That’s exactly what the approval workflow is for. Nothing goes public without your sign-off: you set the guardrails, and experienced editors plus AI keep every asset on-standard. Add SSO, directory sync, and role-based permissions, and you decide who captures, who approves, and who publishes. Enterprise teams adopt it for precisely this control layer.

That’s the best time, not the worst. Your customers, partners, and experts are all in one place for a few days, the most concentrated content opportunity you’ll get all year. Capture it once and make those three days last twelve months. Starting free takes minutes and zero commitment, so there’s nothing to wait for.

B2B buyers self-educate long before they talk to sales, and the right content moves close rates. We baseline your before-and-after and point to outcomes like a global manufacturer that drove 200+ edit requests in 45 days. With a customer NPS of +73, it’s a clear line item, not a leap of faith.

MarketScale uses simple, predictable pricing. Free is $0, Basic is $2,795/mo, Scale is $4,995/mo, Business is $9,995/mo, and Enterprise is custom. Paid plans are billed quarterly, all one predictable price with no retainers or media markups.

No. Your plan is one predictable monthly price. The only other cost is a one-time $5,000 for setup and onboarding on Scale, Business, and Enterprise. No media markups, no per-video charges, no overage costs.

Same day. Free plans go live within minutes of verifying your work email. Paid plans get a launch session with your dedicated producer, and most teams are publishing in their first week.

All paid plans bill quarterly, so you get one predictable line item instead of an open-ended retainer. Annual arrangements are available at Enterprise. Contact us to discuss what fits your budget cycle.

Scale, Business, and Enterprise plans include a one-time $5,000 for setup and onboarding. It covers platform configuration, brand channel setup, team onboarding, and a launch session with your dedicated MarketScale producer who maps your experts and content lanes so your first sessions are productive.

Yes. Upgrades take effect immediately and we prorate the difference. Downgrades apply at the next quarterly renewal. Every tier includes the full platform, so changing plans changes your production volume and level of support, not what the software can do.

Yes. The Free plan gives you the full Studio workspace at $0. Start free with your work email, no credit card required, and most teams are up and running within minutes. It is the lowest-risk way to capture an expert and see finished, on-brand assets before you commit budget.

We love great agencies, and MarketScale is built to complement them. The difference is ownership: with MarketScale the content and the audience stay yours. It is a platform your team operates, backed by a network of 1,000+ vetted B2B creators and a dedicated producer, so you build compounding assets you keep. Agencies use it too, creating and managing their clients' work right on the platform, and there is a partner program for them. Run it alongside your agency or on your own.

Get started

Still deciding which plan fits?

Tell us your team size, content goals, and industry. We'll tell you exactly which plan fits and why. No retainers, no pressure, and you can be up and running the same day.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512

Not sure where to start?

Talk to a MarketScale strategist.

We'll look at your team size, content goals, and industry, and tell you exactly which plan fits and why.

Pick a time nowRequest a demo

Or see how other teams use MarketScale →