Real insight from the people actually doing the work: operators, engineers, and leaders across 17 B2B industries.
The 2026 Demand Generation Benchmark Survey is collecting data on how B2B teams deploy AI across content, scoring, optimization, and orchestration.
Mach33 Financial Group says SpaceX's AI pivot is the real long-term value driver, while Google restructures DeepMind and ByteDance races toward a massive new mo
Bed Bath & Beyond grew revenue in Q2 FY26 and announced a rebrand to Neighborhood Intelligence, betting on data and local relevance to compete in a market where
TD Cowen initiated Circle with a buy and $82 target; Morgan Stanley cut to underweight with a $38 target, citing limited stablecoin utility beyond crypto tradin
One-minute audio briefs on the stories moving B2B across all 17 industries. Press play to catch up on what your market is acting on, then read the full story.
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Real insight from the people actually doing the work: operators, engineers, and leaders across 17 B2B industries.
B2B marketing teams cannot yet answer core questions about AI deployment across content, scoring, and orchestration workflows.
Analysts project SpaceX's AI pivot could drive company valuation to tens of trillions by 2030s.
Bed Bath & Beyond rebrands to Neighborhood Intelligence after Q2 FY26 revenue growth, betting on data and local relevance.
TD Cowen initiated Circle with a buy and $82 target; Morgan Stanley cut to underweight with a $38 target, citing limited stablecoin utility beyond crypto tradin
One-minute audio briefs on the stories moving B2B across all 17 industries. Press play to catch up on what your market is acting on, then read the full story.
Enterprise AI deployments are failing at scale while governance infrastructure lags behind spending—health systems pour money into EHR tools without testing frameworks, and 95% of generative AI pilots deliver no measurable ROI.
The real bottleneck has shifted from tool adoption to organizational capability and responsible deployment frameworks.
Read source ↗95%
AI pilots fail to move bottom line
MIT research finds 95% of generative AI pilots fail to move the bottom line. Here's the structural reason why, and what operators must build instead.
Read source ↗Read source ↗“governance and safety frameworks are now the real bottleneck for enterprise health systems”
— Hackensack Meridian Health AI certification analysis
Get started
Book a 15-minute demo and we will map your experts to the content your market is searching for.
Or call us. No forms required. We pick up. 214-945-2512
The best thinking on B2B industries and the future of how markets communicate, delivered every Tuesday.
Join 3,000+ B2B marketing leaders. Unsubscribe any time.
