Watch: The Construction Industry Is Pushing Digitization

Analysts suggest that the value of global construction in 2025 will be around $15 trillion, compared to around $9 trillion currently- driving construction companies to pioneer the use of new technologies. Construction companies have begun to automate administrative processes and provide customers with self-service tools to meet demand without a larger sales force.

80% of building contractors expect that Internet of Things (IoT) and Machine-to-Machine (M2M) technologies will be critical for automated and predictive sales and customer service orders in the future. In the DACH region (Germany, Austria, Switzerland), as many as 91% of the construction companies surveyed assume that they will be selling their entire product portfolio online in the future. One-third of them will soon be offering their products via mobile apps as well.

For the latest news, videos, and podcasts in the AEC Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – twitter.com/marketscale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

internship
Tale of Two Interns: What AI Is Really Doing to Entry-Level Work
March 30, 2026

The narrative around early-career work has become increasingly pessimistic, with headlines pointing to a shrinking pool of entry-level roles, fewer internship opportunities, and AI accelerating both trends. But beneath that narrative, a different tension is emerging—one that’s less about the disappearance of opportunity and more about how it’s being reshaped. Students are using AI…

Read More
AI data center
Power, Cooling, and Risk: What It Takes to Bring a 100MW AI Data Center Online
March 28, 2026

The industry knows how to build data centers. What it’s still figuring out is how to turn on AI factories at scale. With facilities now crossing 100 megawatts—far beyond the 5 to 10 megawatt norm of traditional builds—operators are no longer just validating equipment. They’re testing whether entire systems—power, cooling, controls, and the teams behind…

Read More
beauty
Building Beauty for Real Women: Why Brands Must Focus on Longevity, Not Hype
March 25, 2026

Walk into any beauty aisle—or scroll through your feed for five minutes—and it’s clear the industry is obsessed with what’s new. New formulas, new trends, new “rules.” But for many women, especially those who’ve been using makeup for decades, the question isn’t what’s new—it’s what actually works. And increasingly, the answer isn’t coming from the…

Read More
Physician
Fixing the Physician Experience: Why Advocacy Is Healthcare’s Next Frontier
March 25, 2026

Physician burnout has become a defining challenge in healthcare, with research showing that a substantial portion of clinicians—anywhere from roughly a quarter to over half—experience emotional exhaustion, driven more by systemic pressures like administrative burden and reduced autonomy than by individual resilience alone. As healthcare systems face growing staffing shortages and rising patient demand, the…

Read More