Demand for Food Delivery Apps Rising, Changes to Cold Chain Needed

 

The long term impacts of COVID’s acceleration of various industries are being felt, and the broader food delivery industry is one of them. As early as December of 2020, Deliveroo’s CEO was estimating COVID accelerated the adoption of online food delivery platforms by 2 to 3 years, placing enormous pressures on restaurants, delivery infrastructure, and the supply chain, more specifically the cold chain.

As restaurants, grocers, delivery operations with ghost kitchens, and even meal kit companies continue to build out sustainable infrastructure to meet this demand, should they leverage cutting edge technologies to increase transparancy across the delivery process? Is this important to customers? Director of customer success for Varcode Cyndi Metallo sure thinks so. We spoke with Cyndi to get her thoughts on where more data, better curated data, open communications, and overall, clear cut transparency will elevate the food delivery process and place more trust in the cold chain.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

courage
Creative Confidence and Moral Courage: The Leadership Traits Business Schools Should Be Betting On
May 25, 2026

What students need from higher education is becoming harder to pin down than it once was. As higher education faces mounting pressure—from student disengagement to the rapid rise of artificial intelligence—institutions are being forced to rethink not just what students learn, but who they become. New research and industry signals suggest that technical knowledge…

Read More
healthcare
From the C-Suite to the Classroom: A Healthcare Leader’s Bet on the Next Generation
May 25, 2026

Healthcare isn’t short on strategy right now—it’s short on people, access, and experienced leadership where it matters most. In Texas alone, more rural hospitals have closed than in any other state over the past decade, leaving entire communities with limited access to care. At the same time, many health systems are realizing they haven’t…

Read More
AI
The AI Health Score: Turning Hallucinations, Agents, and AI Risk Into Board-Ready Insight
May 24, 2026

As artificial intelligence moves deeper into enterprise operations, many organizations are discovering that the real challenge is not adoption, but control. Traditional software has always been predictable: the same input produces the same output, making it possible to audit systems at a fixed point in time. AI changes that equation. Jeff Carson, founder of…

Read More
TheAIAudit
Introducing TheAIAudit: A Platform Built to Measure, Monitor, and Govern Enterprise AI
May 22, 2026

Enterprise AI is advancing faster than most companies can govern it. Behind the scenes, AI systems are already influencing decisions tied to revenue, operations, compliance, customer outcomes, and risk — yet many organizations still lack a clear way to measure, explain, or oversee what those systems are doing. That is the gap TheAIAudit was…

Read More