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Dr Pepper Snapple mergers with Keurig Green Mountain
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How variable data printing turns shrink sleeves into personalized brand platforms
The article discusses the use of variable data printing to transform shrink sleeves into personalized brand platforms. This technology allows brands to create unique, customized packaging that can enhance consumer engagement and brand recognition. Variable data printing in shrink sleeves is particularly useful for the food and beverage industry looking to differentiate products in a competitive market.
- 01Variable data printing enables personalized packaging.
- 02Shrink sleeves with this technology boost brand recognition.
- 03It's beneficial for the competitive food and beverage industry.
Jul 10, 2026
FDA slows synthetic-dye phase-out as 160 food and ag groups press for USMCA renewal
The FDA has revised its timeline for phasing out petroleum-based synthetic food dyes, slowing a process it announced in April 2025 with a target end date of 2027. Separately, nearly 160 food and agriculture organizations have signed a coordinated letter urging USMCA renewal before the agreement's July 1 review deadline. Additional regulatory fronts — including a California ultra-processed food labeling bill, a bipartisan FDA import-destruction measure, and a USDA domestic fertilizer push — are compounding compliance demands across the food and agriculture sector.
- 01FDA has revised its synthetic dye phase-out schedule, slowing a voluntary removal program originally targeting six petroleum-based color additives by end of 2027.
- 02Nearly 160 food and agriculture groups have urged USMCA renewal before the July 1 joint review deadline, warning that inaction could disrupt cross-border supply chains.
- 03California's AB 2244 and a bipartisan federal bill targeting unsafe food imports are adding new compliance layers for food manufacturers and retailers.
Jun 17, 2026
FDA slows synthetic-dye phase-out as 160 food and ag groups push to renew USMCA
The FDA's April 2025 voluntary initiative to phase out petroleum-based synthetic dyes from the U.S. food supply has generated a wave of corporate commitments, with major brands targeting 2026–2027 deadlines. However, Consumer Reports found that many large food companies have yet to pledge any changes, even where natural alternatives are already used abroad. Meanwhile, broader regulatory shifts — including a USDA reorganization affecting food assistance programs and new legislative proposals on food labeling and import safety — are reshaping the operating environment for food and beverage manufacturers.
- 01The FDA is working with industry to eliminate six certified petroleum-based color additives from the U.S. food supply by the end of 2027, after revoking authorization for Red No. 3 earlier in 2025.
- 02A March 2026 Consumer Reports survey found 72 percent of U.S. adults are at least somewhat concerned about synthetic dyes, and 66 percent say companies should be required to phase them out — yet many major brands have made no commitments.
- 03Separate regulatory pressures are mounting: California advanced a non-ultra-processed food labeling bill, Congress moved bipartisan legislation to let the FDA destroy unsafe food imports, and the USDA reorganized its food nutrition administration amid leadership changes.
Jun 17, 2026
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