Skip to content
MarketScale
Demo
‹ Back to IndustriesFood & Beverage

“Fast Food”: Refined and Redefined with Robert Mikalonis of On The Move

On today’s podcast, we chat with Robert Mikalonis, Director of Food Trucks for On The Move. We discuss the dramatic increase in food truck viability, how the old “roach coach” stereotype no longer applies, how brick-and-mortar restaurant franchises are utilizing them, and how technology is moving the food truck into the future. For the…

This story was produced through MarketScale. See how Food & Beverage teams put it to work with Customer Stories & Case Studies.

Share

Get featured

Want MarketScale to feature Food & Beverage?

Book a 15-minute demo and we'll map your Food & Beverage expertise to the content buyers are searching for.

Book a demo

On today’s podcast, we chat with Robert Mikalonis, Director of Food Trucks for On The Move. We discuss the dramatic increase in food truck viability, how the old “roach coach” stereotype no longer applies, how brick-and-mortar restaurant franchises are utilizing them, and how technology is moving the food truck into the future.

For the latest news, videos, and podcasts in the Food & Beverage Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @FoodBeverageMS

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Your experts belong here

Every story in MarketScale Food & Beverage starts with a company putting its plant managers, quality leads, and R&D teams on the record. Buyers are already reading this topic. The only question is whose experts they find.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Food & Beverage Insights

Get new expert content in your inbox.

Food & Beverage: are you visible to AI?

Before they reach out, Food & Beverage buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Food & Beverage expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your plant managers, quality leads, and R&D teams into the articles, video, and social content Food & Beverage buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Food & Beverage Insights

Rockstar Energy's Founder Builds a $300M Celsius Stake and Wants the CEO Job

Rockstar Energy's Founder Builds a $300M Celsius Stake and Wants the CEO Job

Russ Savage, founder of Rockstar Energy, has built a $300 million stake in Celsius Holdings and is publicly campaigning to replace CEO John Fieldly. Savage's push follows weak second-quarter results and centers on cutting management layers and preventing retail shelf-space losses in the energy-drink category.

  • 01Russ Savage controls 4.7% of Celsius Holdings (~$300M) and is advocating for CEO removal and his own appointment
  • 02Celsius second-quarter revenue missed expectations at $817.9M, with core brand sales down 12% and gross margin declining from 51.5% to 48.1%
  • 03Savage now contests a company controlling Rockstar (which he founded and sold to PepsiCo in 2020 for $3.85B), while PepsiCo holds 8.5% and distributor rights

Aug 7, 2026

What is a Frozen Carbonated Beverage

What is a Frozen Carbonated Beverage

Frozen carbonated beverages are a popular refreshing drink that combines carbonation with a slushy texture. These beverages are typically made by freezing sweetened flavored liquids like soda while adding carbon dioxide. They are commonly found in convenience stores and fast-food restaurants.

  • 01Frozen carbonated beverages combine carbonation with a slushy texture for a unique drink experience.
  • 02These beverages are made by freezing flavored drinks, typically sodas, while injecting carbon dioxide.
  • 03They are popular in convenience stores and fast-food restaurants.

Aug 6, 2026

Quick Service Restaurants

Quick Service Restaurants

The quick service restaurant (QSR) sector is evolving as it adapts to changing consumer preferences and advances in technology. These restaurants are focusing on speed, efficiency, and convenience to meet the demand for quick dining experiences. Innovations in ordering, payment systems, and delivery services are playing a crucial role in shaping the future of the industry.

  • 01Quick service restaurants are prioritizing speed and convenience to cater to customer demand.
  • 02Technological advancements in ordering and payment systems are transforming the QSR industry.
  • 03Delivery services are increasingly important for quick service restaurants to maintain competitiveness.

Aug 6, 2026

Explore More Food & Beverage Insights

Read more expert perspectives from across Food & Beverage.

Browse Food & Beverage Hub

For Food & Beverage teams

See how Food & Beverage teams use MarketScale →

Customer Stories & Case Studies

Explore Channels

Industry news, analysis, and expert perspectives

Professional AV›Engineering & Construction›Education Technology›Healthcare›Energy›Software & Technology›Retail›Business Services›Industrial IoT›Sports & Entertainment›Transportation›Sciences›Building Management›Food & Beverage›Architecture & Design›Hospitality›Marketing Tech›
Keep exploring

More from Food & Beverage

Food & Beverage hubMore expert Food & Beverage coverage.Explore →Customer Stories & Case StudiesTurn supply-chain wins into proof.Explore →AMAG Studio DayOne production, 20–30 clips.Explore →State of B2B MarketingWhat is working in B2B marketing now.Explore →

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Food & Beverage and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512