Skip to content
MarketScale
Demo
‹ Back to IndustriesHealthcare

Listen: Apple Is Entering The Healthcare Market

It looks like Apple will be heading into the Healthcare Industry as their upcoming IOS 11.3 update will enable patients to view EMR’s or Electronic Medical Records as well as other pertinent clinical information right from their Apple device. This new Health Records feature utilizes the existing Health app currently on devices and goes…

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

Share

Get featured

Want to get featured in MarketScale Healthcare?

Create a free MarketScale workspace and get your company's expertise featured across our Healthcare coverage. No credit card, no demo required.

Request an invite

It looks like Apple will be heading into the Healthcare Industry as their upcoming IOS 11. 3 update will enable patients to view EMR’s or Electronic Medical Records as well as other pertinent clinical information right from their Apple device. This new Health Records feature utilizes the existing Health app currently on devices and goes a step further in allowing medical facilities to connect with you via API from their EMR systems so that they can share data back and forth between you and them.

Currently, 12 hospitals have signed on to test this beta software including well-known hospitals like: Johns Hopkins Medicine, Penn Medicine, and Cedars-Sinai in Los Angeles. In fact, just last week, Apple had announced this update regarding the Health App bringing together all hospitals and clinics so that it could eventually be easy for all users to have access to their medical data and have a choice when it comes to choosing their provider.

John Halamka, CIO of CareGroup Healthcare Systems saw this innovation and stated that, “Apple is significantly accelerating the provider-to-patient-to-provider approach with IOS 11. 3.” With technology constantly innovating in this space, it’s exciting to see the immense possibilities that will come into play in the years to come.

Your experts belong here

Every story in MarketScale Healthcare starts with a company putting its clinicians, service-line leaders, and field engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Service-line buyers vet vendors quietly, and your clinicians become the proof they find while doing it.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Healthcare Insights

Get new expert content in your inbox.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Healthcare expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your clinicians, service-line leaders, and field engineers into the articles, video, and social content Healthcare buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Healthcare Insights

Cleveland Clinic’s 900-person AI summit signals a new buying cycle for patient portals

Cleveland Clinic’s 900-person AI summit signals a new buying cycle for patient portals

Cleveland Clinic hosted a significant AI Summit attended by 900 people, indicating a shift towards adopting AI in various healthcare operations. The Summit, along with a $50 million access initiative, highlights the integration of AI in processes such as routing, documentation, and bed-flow systems. This move signals a new buying cycle for patient portals in the healthcare industry.

  • 01Cleveland Clinic hosted a 900-person AI Summit signaling AI's integration into healthcare operations.
  • 02A $50 million access initiative emphasizes the application of AI in systems like routing and documentation.
  • 03Patient portals are entering a new buying cycle due to advancements in AI technology.

Aug 31, 2026

Medicare sets $137.53 maximum add-on payment per eligible inpatient case for CT triage AI

Medicare sets $137.53 maximum add-on payment per eligible inpatient case for CT triage AI

Medicare has announced a maximum add-on payment of $137.53 per eligible inpatient case for the use of AI in CT triage, utilizing Aidoc’s CT Body triage technology. This move emphasizes the importance of workflow integration, governance, and coding in hospitals employing radiology AI. The new technology add-on payment (NTAP) signifies a clear investment in AI-driven healthcare solutions.

  • 01Medicare introduces a $137.53 per-case payment for AI in CT triage.
  • 02Hospitals must integrate AI with proper workflow, governance, and coding.
  • 03The NTAP reflects investment in radiology AI solutions.

Aug 30, 2026

Rasonque’s 13.2-month survival result is about to hit hospital formularies

Rasonque’s 13.2-month survival result is about to hit hospital formularies

FDA has cleared Revolution Medicines' drug Rasonque for treating metastatic pancreatic adenocarcinoma. Hospitals are now integrating this drug into their formularies, focusing on operations like pathways, genotyping, and specialty pharmacy flow.

  • 01Rasonque has received FDA clearance for treating metastatic pancreatic adenocarcinoma.
  • 02Hospitals are working on integrating Rasonque into their formularies.
  • 03Operational focus includes pathways, genotyping, and specialty pharmacy flow.

Aug 30, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

For Healthcare teams

See how Healthcare teams use MarketScale →

Executive Thought Leadership

Explore Channels

Industry news, analysis, and expert perspectives

Professional AV›Engineering & Construction›Education Technology›Healthcare›Energy›Software & Technology›Retail›Business Services›Industrial IoT›Sports & Entertainment›Transportation›Sciences›Building Management›Food & Beverage›Architecture & Design›Hospitality›Marketing Tech›
Keep exploring

More from Healthcare

Healthcare hubMore expert Healthcare coverage.Explore →Executive Thought LeadershipPut clinical leaders on the record.Explore →CooperVisionMedical device storytelling.Explore →State of GEO & AI VisibilityHow B2B brands get cited by AI search.Explore →

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512