UMF Corporation Calls for Nominations for Fourth Annual National Guest Room Attendant Excellence Award

Recognition shines a spotlight on housekeepers who go above and beyond to keep hotels clean and guests safe

Northbrook, Ill. – Oct. 5, 2022 – Nominations are open for the fourth annual 2022 National Guest Room Attendant (GRA) Excellence Award, sponsored by UMF Corporation. The award recognizes the invaluable contributions of GRAs – hotel housekeepers – who ensure safe guest and employee environments in hotels and lodges across the country. In an industry that is still feeling the pandemic’s aftershocks, the GRA Excellence Award acknowledges the housekeeping heroes who have shown up day after day to clean and disinfect guest rooms and common areas. Nominations are open through Dec. 31, 2022.

“Hotels transformed their business models during the pandemic, first deploying infection prevention practices similar to those of an acute care hospital and now contending with a staffing crisis,” said UMF CEO George Clarke. “Throughout all of this, GRAs have remained steadfast as the industry’s heroes. They quickly learned new cleaning and disinfection processes, picked up extra shifts when pinch hitters were needed, and seamlessly managed increasing guest expectations. The National GRA Excellence Award acknowledges the hardworking hotel housekeepers who ensure the safety, satisfaction, and loyalty of guests and employees, alike.”

According to a recent survey by the American Hotel and Lodging Association (AHLA), almost all hotels are understaffed, 49% severely so. Almost 60% of respondents rank housekeeping as the most critical need. At the same time, travelers continue placing a premium on safe and sanitary environments and sustainable products, further increasing the pressure on hotel housekeepers.

“Cleanliness and infection prevention will always be paramount in hospitality,” added Clarke. “We are privileged to celebrate the hotel workers on the frontlines who safely and effectively process guest rooms and public areas to ensure those standards are maintained. The 2022 GRA Excellence Award is an ideal way to honor the hotel housekeeper who deserves recognition.”

Hotel general managers and housekeeping managers are encouraged to nominate dedicated staff for the award. The award recipient will receive an all-expenses paid trip for two, including airfare to a location of their choice within the 48 contiguous states. Nomination forms, available at https://bit.ly/3ffosf0, should be submitted by Dec. 31, 2022.

 

About UMF Corporation

UMF Corporation is the leader in the research and development of high-performance products, programs and training for the infection prevention and commercial cleaning markets. Through extensive testing, exhaustive analysis, and the commitment of significant human and financial resources, new antimicrobial technologies have been merged with innovative product designs that are redefining the future of clean®. http://www.perfectclean.com, LinkedIn

Follow us on social media for the latest updates in B2B!

Image

Latest

Trades
HVAC Safety Reform with Fallon Dyle: Rethinking Chemical Practices and Tackling Hidden Health Hazards in the Field
December 9, 2025

As HVAC systems evolve and health concerns take center stage, the industry is being forced to reckon with more than just performance specs. A growing threat from resilient biofilms, coupled with widespread misinformation about chemical cleaners like bleach, is pushing technicians and manufacturers to reexamine how they approach safety and maintenance. Reports have emerged…

Read More
creative
How an Underdog Mindset, Creative Discipline, and People-First Leadership Helped Cecil Cross Build Lasting Professional Equity
December 9, 2025

More and more, the creative journey looks less like a straight line and more like a series of pivots, setbacks, and surprising new opportunities. As layoffs, industry shifts, and unpredictable career turns reshape what a “typical” creative path looks like, many professionals are being pushed to turn uncertainty into momentum. Many are asking how to…

Read More
The Hidden Roadblocks to Smarter Hospitals
The Hidden Roadblocks to Smarter Hospitals
December 9, 2025

As hospitals look to improve outcomes with faster, more informed decisions, infrastructure limitations remain a major hurdle. This episode—part two of a five-part Health and Life Sciences at the Edge series exploring The Future of Patient Monitoring—dives into what’s holding back smarter, more connected care. Intel’s Andrew Lamkin, AI Solutions Architect, and Bikram Day,…

Read More
Rize Education
The Program Sharing Model: How Rize Education’s Collaborative Approach Expands Access to Cutting-Edge Majors and Career-Aligned Learning
December 8, 2025

Small private colleges are facing unprecedented pressures: rising instructional costs, shrinking budgets, and mounting skepticism about the return on investment of a four-year degree. At the same time, employer demand for job-ready talent is accelerating, creating urgency for institutions to modernize curriculum and increase access to experiential learning. According to Rize Education CEO Kevin…

Read More