Home Depot’s Emphasis On Data

 

Big Data is changing the face of the retail industry, and Home Depot is taking advantage. The home improvement supply retailer is using online marketing data to tailor their messaging from in the store, to their customers own homes. Kevin Hoffman Chief Marketing Officer for Home Depot said, “[Our] data allows us to know our customer at a more individual level. Our targeting capability will help us get to them at the right place at the right time.” Home Depot can attribute 20% of their growth, in the past few years, to their efforts in connecting their in-store and online audiences, proving the power that big data can have on shaping the future of the retail industry.

Follow us on social media for the latest updates in B2B!

Image

Latest

Sales
Tonja Ashley Reflects on Collaboration, Growth, and Standout Leadership at the IPS Global Sales Meeting 2026
April 9, 2026

Global sales meetings are often measured by numbers—targets hit, pipelines filled, strategies refined—but their real value lies in the human connections and shared perspective they create across an organization. When teams from different functions come together, especially customer service and sales, they begin to see not just metrics, but the full customer journey,…

Read More
Collaboration
Building Global Synergy: Jayesh Dave on Learning, Collaboration, and Strategic Clarity at IPS Global Sales Meeting 2026
April 9, 2026

Global organizations are increasingly discovering that alignment across regions is no longer a luxury—it is a competitive necessity in a rapidly shifting market landscape. Events like international sales meetings have evolved beyond routine gatherings into strategic forums where collaboration, shared learning, and long-term vision converge. For companies operating across diverse markets, the ability…

Read More
Global Sales
Success Stories and Strategy Sharing: Ankiit Parikh on the Power of Global Sales Meetings
April 9, 2026

In an increasingly interconnected global economy, the ability for organizations to align across regions has become less of a luxury and more of a necessity. Events like global sales meetings serve as critical convergence points where diverse perspectives, market insights, and success stories are exchanged, often sparking innovation that transcends geographic boundaries. What…

Read More
Sales
Global Alignment in Action: Insights from Dirk de Mulder at the IPS Global Sales Meeting in Mexico City
April 9, 2026

In an increasingly interconnected manufacturing landscape, global alignment is no longer a strategic advantage—it’s a necessity. Companies like TekniPlex are leaning into this reality by rethinking how their teams collaborate across continents, recognizing that innovation often happens at the intersection of diverse markets. The shift from presentation-heavy meetings to interactive workshops reflects a…

Read More