After A Historic Summer, What is Next For Esports?

 

Competitive gaming has become a multimillion-dollar industry for players and executives alike, and in such a burgeoning field, the best might be yet to come.

New Yorkers have no shortage of opportunities to pack a 20,000-seat arena given the abundance of professional sports teams in the city. One of this summer’s top draws however was to see a championship event the likes of which few had previously seen.

The Fortnite World Cup, a competitive gaming contest, consumed Arthur Ashe Stadium, the home of the U.S. Open of Tennis, for a three-day event that saw a 16-year-old take home the $3 million prize. For perspective, that is a bigger winner’s check than Tiger Woods took home from this year’s Masters Tournament. Overall, $30 million in prize money was awarded.

The staggering prize totals turned heads around the country and put esports on the radar for the general public.

Southern Methodist University professor Gary Brubaker examines where esports has come from and where it might head next.

Follow us on social media for the latest updates in B2B!

Image

Latest

private credit
Alts Innovators: AllianceBernstein’s Brent Humphries and Marc Cooper on Private Credit
December 1, 2025

Private credit has become one of the most significant shifts in modern finance—quietly but rapidly reshaping how private companies access capital. Over the last decade, assets under management in the space have surged from roughly $500 billion to about $2 trillion, fueled by post-crisis regulation, a growing appetite for yield, and the rise of…

Read More
Kim Lopez-Walters
Inside the Mind of an Innovator: How Marketing Leader Kim Lopez-Walters Blends Curiosity, Strategy, and Consumer Insight to Build Products People Love
November 26, 2025

In a business landscape where AI and automation are reshaping how brands understand consumers, the craft of human-centered innovation is becoming both rarer and more valuable. Companies are seeking leaders who blend strong analytical thinking with an interest in real human behavior, helping them make sense of new trends and create products that connect with…

Read More
career
Soft Skills, Real Impact: Rethinking What Makes Talent Stand Out with Client Success Executive Ben Brandon
November 26, 2025

Work feels different today. Conversations about AI, hybrid schedules, shifting career paths, and talent shortages aren’t just industry headlines—they’re shaping everyday decisions for workers and employers alike. As people rethink what they want from their careers and companies rethink what they need from their teams, one theme keeps rising to the surface: the skills that…

Read More
empathy
Why Empathy Matters in Today’s Workplace and How It Builds Better Teams
November 25, 2025

Empathy has become a business competency, not a soft nice-to-have. With hybrid teams, rapid AI adoption, and a workforce increasingly vocal about identity and inclusion, companies are being pushed to rethink what effective leadership looks like right now. Research and workplace trend reports consistently show that employees who feel seen and supported are more…

Read More