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Watch: The Cleveland Browns Attendance Dips To A Record Low

The NFL’s Cleveland Browns average attendance last year was 63,883, the lowest since the team came back to Cleveland in 1999. It’s the fourth straight year of declining attendance since 2013, when they averaged 71,242 at home. The numbers might actually be worse, as the Browns count attendance by tickets sold rather than butts in…

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Watch: The Cleveland Browns Attendance Dips To A Record Low

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The NFL’s Cleveland Browns average attendance last year was 63,883, the lowest since the team came back to Cleveland in 1999. It’s the fourth straight year of declining attendance since 2013, when they averaged 71,242 at home. The numbers might actually be worse, as the Browns count attendance by tickets sold rather than butts in seats. Browns fans, anecdotally among the best in the league, seem to finally be voting with their wallets.

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College sports departments keep building facilities in 2026 even as new revenue remains limited

College sports departments keep building facilities in 2026 even as new revenue remains limited

College athletics departments are keeping facility work moving in 2026 even as most say newer revenue categories remain a small slice of the pie. In Athletic Business’s 2026 State of the Industry survey, 45% of college athletics respondents said a facilities project is underway or will break ground this year, and 83% reported that non-traditional sources such as digital media, corporate partnerships and special events contribute less than 25% of department revenue, according to Athletic Business. Athletic Director U’s Dr. Kevin Blue framed the operational driver behind those numbers as structural, arguing that the non-profit setup of college athletics and zero-sum competition tend to pull spending up toward whatever the highest earners can support. For operators writing specs and signing POs, the near-term takeaway is that capital projects will keep prioritizing systems that can handle multiple event types, reduce maintenance burden and meet safety requirements, even when incremental revenue is uncertain.

  • 01Revenue diversification remains limited: 83% of Athletic Business college respondents said “non-traditional” sources are under 25% of revenue, meaning most budgets still rely on traditional income streams.
  • 02Referee shortages are becoming an operations constraint upstream: Athletic Business found 30% of high school programs canceled games due to officiating shortages, which can change scheduling, staffing and even lighting and PA usage patterns at shared venues.

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Microsoft’s Blue Jays deal brings Copilot signs and Azure data into stadium operations

Microsoft’s Blue Jays deal brings Copilot signs and Azure data into stadium operations

Microsoft has entered a multi-year partnership with the Toronto Blue Jays, bringing Copilot branding to Rogers Centre and Blue Jays platforms, building on the team's existing Microsoft Azure data ecosystem. The deal includes select fan experiences and a Copilot "Performer of the Game" social media feature, plus community programs with Jays Care Foundation.

  • 01Microsoft's multi-year partnership with the Toronto Blue Jays brings Copilot branding to Rogers Centre and Blue Jays platforms.
  • 02The Blue Jays' data ecosystem already runs on Microsoft Azure, and the deal includes a Copilot 'Performer of the Game' social media feature.
  • 03Sports Video Group's report does not detail how the underlying stats are produced, reviewed, or formatted for publishing.

Aug 31, 2026

$2.3 billion Rays stadium plan highlights how venues are starting to resemble utilities

$2.3 billion Rays stadium plan highlights how venues are starting to resemble utilities

The Tampa Bay Rays' proposed $2.3 billion Tampa ballpark advanced this week, with the Rays covering just over half the cost and Tampa restructuring an $80 million piece of its commitment into a revenue-sharing plan meant to generate up to $2 billion over 35 years for city infrastructure. The article also looks at how golf resorts, media production teams, and superintendents are separately using automation, measured sustainability pilots, and credentials to manage venue-related operations.

  • 01The Tampa Bay Rays' proposed ballpark is valued at $2.3 billion, with the Rays covering just over half.
  • 02Tampa restructured an $80 million piece of its commitment into a revenue-sharing plan projected to generate up to $2 billion over 35 years for infrastructure like roads, flooding and parks.
  • 03Separately, golf resorts and media production teams are using autonomous mowers, measured sustainability pilots, and IP-based feed distribution to manage venue operations.

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