The Growing Trend of Women in Trucking with John Esparza of the Texas Trucking Association

 

The number of female truck drivers has increased 68% since 2010. John Esparza, the CEO of the Texas Trucking Association, joined Business Casual with Daniel Litwin and Tyler Kern to explain what is making this industry so attractive to women.

“Wages have gone up and I think that’s a big piece of it. We’re frankly more attractive to anyone should they pay attention, and women are paying attention,” Esparza said.

Check out this excerpt from Business Casual for the full interview!

Tune in to MarketScale Radio LIVE every Wednesday and Friday morning at 9 a.m. CT for Business Casual with Tyler Kern, Daniel Litwin, and Geoff Short. From interest rates to eSports – we’ll be talking all things B2B.

Follow us on social media for the latest updates in B2B!

Image

Latest

digital
The Science and Artistry of Building a Brand in the Digital Age: Where SEO Meets User Experience and Strategy Meets Creativity
September 18, 2025

What started as a simple race to rank on Google has become a complex game of algorithms, analytics, and AI. Today, standing out online takes more than keywords—it takes strategy, adaptability, and a clear vision. With billions of searches happening every day, businesses are under mounting pressure to capture attention in a digital landscape that’s…

Read More
SaaS
The Product Leadership Playbook: Lessons from SaaS Growth, FinTech Reinvention, and Startup Journeys
September 18, 2025

The world of tech rarely stands still. SaaS is growing faster than ever, reshaping how businesses deliver value, while fintech continues to reinvent how we pay, shop, and prove who we are. And the numbers back it up: The SaaS market, worth $266 billion in 2024, is projected to exceed $315.6 billion this year and…

Read More
UGC
The Future of B2B Marketing Lies in the Authenticity of UGC and the Efficiency of AI
September 18, 2025

A strong work ethic can shape a career long before it begins. That foundation guided one marketing leader through decades of corporate experience, where she collaborated with teams across the globe and built a reputation for persistence and follow-through. After retiring from a senior leadership role, Bridget Benedetti chose not to step away from the…

Read More
Suzy DeLine
From Stage Lights to Silicon Valley: Introducing Suzy DeLine, Host of Crafted Journeys
September 17, 2025

Every artisan has a story, and in this introduction, host Suzy DeLine turns the microphone on herself. From growing up on a Wisconsin dairy farm with Broadway dreams, to building a career in Silicon Valley with Intel, Intuit, Adobe, and PayPal, Suzy shares the twists, turns, and defining moments that shaped her journey. Along…

Read More