Skip to content
MarketScale
‹ Back to IndustriesHealthcare

How THA Strengthens Texas Healthcare Through Policy, Workforce Solutions, and Community Collaboration

In this episode of I Don't Care, host Dr. Kevin Stevenson speaks with John Hawkins, President and CEO of the Texas Hospital Association (THA), about how THA supports Texas hospitals through policy advocacy, workforce pipeline solutions, and behavioral health initiatives. Representing 85% of the state's acute care hospitals, THA navigates the distinct needs of urban and rural institutions while addressing post-pandemic staffing crises and a growing mental health demand. The conversation highlights THA's legislative wins and its role as a convener, educator, and strategic ally for hospitals across Texas.

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

Promoted content from I Don't Care on MarketScale.

By Kevin Stevenson · Access ChallengesDr. Kevin StevensonHealthcareI Don't Care
Share

Key takeaways

01

THA represents 85% of Texas acute care hospitals and serves as a unified policy voice to the state legislature, addressing both urban and rural healthcare needs.

02

The association is actively combating the healthcare workforce crisis by supporting performance-based funding for community colleges and expanding behavioral health staffing pipelines.

03

THA has secured legislative wins around workplace violence prevention and is pushing for expanded telehealth access and better behavioral health discharge solutions statewide.

Get featured

Want to get featured in MarketScale Healthcare?

Create a free MarketScale workspace and get your company's expertise featured across our Healthcare coverage. No credit card, no demo required.

Request an invite

As healthcare continues to evolve in response to post-pandemic challenges, workforce shortages, and an ongoing mental health crisis, the institutions that support the backbone of healthcare—hospitals—are under immense pressure. In Texas, where geographic and demographic diversity create unique complexities, the role of hospital associations in steering policy and support services is more vital than ever. With over 9,000 bills filed in the last legislative session, the stakes for hospitals couldn’t be higher.

What exactly does a state hospital association do—and how does it shape the future of healthcare access, funding, and staffing in Texas?

On this episode of I Don’t Care, host Dr. Kevin Stevenson welcomes John Hawkins, President and CEO of the Texas Hospital Association (THA), for an insightful conversation that breaks down the THA’s multifaceted mission. From advocacy and workforce development to behavioral health infrastructure, John shares how the organization serves as a policy convener, education hub, and essential ally to hospitals across the state.

Key Takeaways from the Conversation:

  • Statewide Advocacy and Policy Development:
    THA represents 85% of acute care hospitals in Texas, navigating the unique needs of urban and rural institutions alike. John emphasizes the association’s proactive approach to advocacy—engaging members to identify issues, form policy recommendations, and present unified solutions to the state legislature.
  • Workforce Crisis and Pipeline Solutions:
    Hawkins underscores the ongoing crisis in healthcare staffing, especially nursing and allied health roles. THA is tackling this head-on by supporting performance-based funding for community colleges, promoting healthcare careers early, and expanding behavioral health workforce initiatives.
  • Behavioral Health, Violence, and Access Challenges:
    With increasing demand for behavioral health services, John discusses how THA is pushing for more funding, better discharge solutions, and telehealth expansion. He also addresses workplace violence, noting THA’s legislative wins in requiring hospitals to implement both preventive and reactive safety measures.

John Hawkins became President and CEO of the Texas Hospital Association in January 2022, becoming only the sixth individual to lead the organization since its founding in 1930. With a background in government and public policy from the University of Texas, John spent nearly two decades leading THA’s government relations team before stepping into the CEO role. His deep policy experience and commitment to healthcare advocacy have made him a pivotal voice in Texas health system strategy and reform.

I Don't Care

Part of this channel

I Don't Care

Candid healthcare leadership conversations with Kevin Stevenson

Visit the channel

Your experts belong here

Every story in MarketScale Healthcare starts with a company putting its clinicians, service-line leaders, and field engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Service-line buyers vet vendors quietly, and your clinicians become the proof they find while doing it.

Get your team featuredSee how it works15 minutes, straight to a calendar.

About the author

Kevin Stevenson
Kevin StevensonTop Hospital Administrator & Healthcare COO, I Don't Care

Follow Healthcare Insights

Get new expert content in your inbox.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Healthcare expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your clinicians, service-line leaders, and field engineers into the articles, video, and social content Healthcare buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Healthcare Insights

Adonis’ new CPO and first CRO signals AI RCM vendors are shifting from pilots to platform operating models

Adonis’ new CPO and first CRO signals AI RCM vendors are shifting from pilots to platform operating models

Adonis has appointed a new Chief Product Officer (CPO) and promoted its first Chief Revenue Officer (CRO), following a successful $40 million Series C funding round and a fourfold increase in revenue. This move underscores a shift among AI RCM vendors, like Adonis, from pilot projects to platform-based operating models. This transition is expected to result in more structured product roadmaps and a strong emphasis on value demonstration for health systems.

  • 01Adonis appointed a new CPO and promoted its first CRO.
  • 02The company achieved a $40 million Series C funding and a fourfold revenue increase.
  • 03AI RCM vendors are moving from pilot projects to platform operating models.

Aug 22, 2026

Maureen Sanders - Vice Chair, Healthconnect Texas

Maureen Sanders serves as the Vice Chair at HealthConnect Texas, a prominent organization in the healthcare sector. The organization focuses on improving patient care and healthcare delivery.

  • 01HealthConnect Texas is dedicated to improving healthcare delivery.
  • 02Maureen Sanders holds the position of Vice Chair at HealthConnect Texas.

Aug 21, 2026

Bobby Hilliard - Board Chair, HealthConnect Texas

Bobby Hilliard is the Board Chair of HealthConnect Texas, an organization operating in the healthcare sector. HealthConnect Texas focuses on improving healthcare connectivity and accessibility. The organization aims to streamline healthcare services and enhance patient outcomes.

  • 01HealthConnect Texas is focused on enhancing healthcare connectivity and accessibility.
  • 02The organization aims to improve healthcare service efficiency and patient outcomes.
  • 03Bobby Hilliard serves as the Board Chair of HealthConnect Texas.

Aug 21, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

About the Experts

Kevin Stevenson
Kevin Stevenson

Host, I Don't Care | Doctor of Healthcare Administration

I Don't Care

Dr. Kevin Stevenson is the host of I Don't Care, a MarketScale podcast focused on the business and operational side of healthcare. He engages healthcare executives, administrators, and industry innovators to explore the challenges facing hospitals, urgent care centers, and telemedicine operators. His background spans healthcare administration and leadership.

JH
John Hawkins

President and CEO

Texas Hospital Association

John Hawkins became President and CEO of the Texas Hospital Association (THA) in January 2022, making him only the sixth person to lead the organization since its 1930 founding. He holds a background in government and public policy from the University of Texas and spent nearly two decades leading THA's government relations team before ascending to the CEO role. His tenure is marked by a focus on healthcare workforce development, behavioral health infrastructure, and statewide legislative advocacy.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512