Meet the Hospitality Expert: Orietta Verdugo

I’m really excited to be here today because we’re talking about the hospitality industry and it’s going through a big digital transformation and being at the center of technology at Intel, we’re really looking at how we’re using technology to personalize guest experiences and really help with operational efficiencies at the hotels.

The hospitality industry is a changed one in the wake of COVID-19 – but it’s spurred some impressive growth.

In particular, industry professionals have gone hyper-local to build communities, restructured organizations, developed innovative traveler experiences, and more.

On this MarketScale Industry Roundtable, we’ll explore an expanding hospitality footprint, the technology driving the industry forward, and hospitality’s carbon footprint through the eyes of industry experts and their front-line insights.

Tune in to the Hospitality Roundtable on Monday April 12th to see Orietta’s takes on the evolving hospitality business model.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Engineering
Scaling Experiential Learning in the Curriculum: How Iron Range Engineering Transformed Engineering Education
June 1, 2026

Engineering has transformed nearly every part of modern life, from the phones in our pockets to the systems powering global industry. But the way engineers are educated has often moved far more slowly than the profession itself. Employers are asking for graduates who can navigate ambiguity, communicate across teams, and contribute meaningfully from the…

Read More
vascular surgeon
When Geography Meets Purpose: How One Move Reshaped a Vascular Surgeon’s Career
May 28, 2026

Medicine isn’t what it used to be—not for the people practicing it. Independent physicians are becoming the exception, not the norm, as more doctors move into hospital systems, corporate groups, and academic networks. At the same time, the pipeline of specialists isn’t keeping pace with growing patient needs, particularly in complex fields like vascular…

Read More
safer HVAC chemicals
From Second Chances to Stronger Teams: Bradley Henderson on Structure, Culture, and Trades-Based Redemption
May 26, 2026

The trades have always demanded grit, but grit alone doesn’t build a strong workforce. People need structure, clear expectations, and a sense that their work is taking them somewhere. That’s especially true in HVAC and mechanical services, where employers are trying to hire, retain, and develop talent in a labor market that feels tighter and…

Read More
courage
Creative Confidence and Moral Courage: The Leadership Traits Business Schools Should Be Betting On
May 25, 2026

What students need from higher education is becoming harder to pin down than it once was. As higher education faces mounting pressure—from student disengagement to the rapid rise of artificial intelligence—institutions are being forced to rethink not just what students learn, but who they become. New research and industry signals suggest that technical knowledge…

Read More