What Does it Take to Host a Super Bowl?
Some see the Super Bowl as the pinnacle game on the NFL’s yearly calendar, and others see it as an excuse to watch some hilarious commercials with their friends. But Miami’s Rodney Barreto sees it as a chance to highlight his home city. Barreto serves as the Chairman of the Miami Super Bowl Host…
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Some see the Super Bowl as the pinnacle game on the NFL’s yearly calendar, and others see it as an excuse to watch some hilarious commercials with their friends. But Miami’s Rodney Barreto sees it as a chance to highlight his home city. Barreto serves as the Chairman of the Miami Super Bowl Host Committee, and looks to elevate the Super Bowl experience in Miami once more.
Host Tyler Kern had the opportunity to with with Barreto about his vision for Super Bowl LIV. Listen above to hear what goes into organizing, planning, security and more for one of the world’s largest sporting events.
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