Skip to content
‹ Back to IndustriesTransportation

AI in Logistics: Of All Trends Shaping the Industry, AI is the one Creating the Most Significant Impact

AI is enabling logistics leaders to eliminate costly inventory inefficiencies and fundamentally reshape supply chain management strategies

This story was produced through MarketScale. See how Transportation teams put it to work with Partner & Channel Enablement.

By Craig Austin · · Ai in LogisticsCargomaticCraig AustinFlorida International University
Share

Key takeaways

01

AI is enabling logistics leaders to eliminate costly inventory inefficiencies and fundamentally reshape supply chain management strategies

Free workspace

Turn your Transportation expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

How is artificial intelligence (AI) revolutionizing the logistics industry, and what this means for future supply chain management?

Craig Austin, an Associate Teaching Professor at Florida International University, sheds light on the transformative impact of AI in logistics, highlighting its potential to reshape how people manage and track inventories.

"AI artificial intelligence promises to be the most transformative of the various trends that are coming around, inventories can be better tracked and better managed, and you don't have the overstocking which costs a company’s money or the stock out which anger customers," Austin Asserts.

AI artificial intelligence promises to be the most transformative of the various trends that are coming around, inventories can be better tracked and better managed, and you don't have the overstocking which costs a company's money or the stock out which anger customers.
— Craig Austin, Associate Teaching Professor at Florida International University

Video TranscriptExpand ↓

Hello, everyone. Any of you have might be wondering about what are some of the important trends going on in the logistics industry. One thing we learned through the pandemic was that supply chains matter. They function well. There are some significant headwinds when we look at the industry because the disruptions, for example, the Panama Canal, they have less water to draw from because of el nino. And so they have ships stacked up along the coast. Also, there's a dispute with China, which is both political and economic. And so instead of getting everything from China. We now follow a policy of China plus many where we source materials from across nations to make sure that we can get the product that we want. What is the most promising trends that are coming around without question, AI artificial intelligence promises to be the most transformative of the various trends that are coming around, inventories can be better tracked and better managed, and you don't have the overstocking which costs a company's money or the stock out which anger customers. AI also creates collaboration and data sharing that allows better visibility of goods in terms of traceability, knowing where it is, and improved demand forecasting so that you actually can plan and better. And as these things move through various shippers, suppliers, and carriers, this greatly aids mitigating supply chain risk are many, besides the disruptions that we've talked about, and offers a real time visibility. You might have noticed that Macy's Amazon and Target are also creating regional centers and also using their stores as inventory. This makes it easier for them to fulfill orders and to do it more timely. And you will also begin to see drone deliveries of products you're ordering and your pharmaceuticals because, this is very much in play. And, also, you're going to see, warehouses like Amazon, which uses Tiva robots that retrieve and fill orders that make the system faster, much more faster. And also more accurate, you're going to continue to see electric vehicles as they continue to expand on the road, and you're going to see more industries becoming better connected across between supplier and shipper and retailer and carrier. And, hopefully, you're gonna see the ocean view become fully digitized and the transit more visible, which it's not quite yet there. Biggest challenges are of course in terms of customer service. It's a common challenge for most supply chain companies, that there travel meeting their customers' needs. They want, faster response times, more empathetic interactions with staff, and they want better visibility of where their freight is. And so most supply chains are very much global in scale and they're more seamless in terms of, being across continents, but they still struggle with offering live chats. Or chat bots. And so, customers are frustrated in terms of being able to speak to the company. Also, there is simply not a common platform, where data can be shared across your network with your suppliers and your and your customers. And so, it makes it difficult to collaborate more easily and also it prevents you from being competitive and being, your supply chain being more resilient. Which it needs to be given all the disruptions going on. These are a few of my thoughts, for today. Thank you for for listening, man. Goodbye.

Your experts belong here

Every story in MarketScale Transportation starts with a company putting its fleet managers, logistics engineers, and safety leads on the record. Buyers are already reading this topic. The only question is whose experts they find.

Fleet and logistics buyers compare quietly, and your operators become the evidence that settles it.

Book DemoSee how it works15 minutes, straight to a calendar.

About the author

Craig Austin
Craig AustinAssociate Teaching Professor

Craig Austin is senior export/import and logistics professional with more than fifteen years experience in all aspects of international logistics, CFS & Gateway operations, and supply chain logistics. Consistently able to manage multiple projects with competing priorities involving program development, quality control, and safety initiatives. Demonstrated capability in leading poor-performing groups toward higher productivity and excellence. A change-agent capable of leading corporate transition and process reengineering, possessing superior communication and business development skills with senior and other levels of management and staff.

B2B Weekly

The week in Transportation, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Transportation: are you visible to AI?

Before they reach out, Transportation buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Transportation expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your fleet managers, logistics engineers, and safety leads into the articles, video, and social content Transportation buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Transportation Insights

Maersk's customer forum targets the gap between using AI and scaling it

Maersk's customer forum targets the gap between using AI and scaling it

Maersk's Copenhagen forum put supply chain AI's scaling gap on stage. In a Maersk survey, 52% of European businesses use AI in their supply chains, but only 5% have scaled it. Customer sessions from Reckitt, Danfoss and Schaeffler focused on freight procurement and delivery certainty.

  • 01For every European business running AI across its supply chain operations, about ten use it somewhere without having scaled it: 52% versus 5% in a Maersk survey of more than 800 firms.
  • 02AI scaling in logistics is being worked out by freight procurement and supply leaders, the job titles that filled the customer slots at Maersk's Copenhagen forum.
  • 03Delivery certainty can reduce inventory buffers, and a $10 million figure from one Tennessee company is cited only as a reference point, not a Maersk-customer forecast.

Oct 13, 2026

Michelin's X Multi Energy D2 drive tire cuts rolling resistance 9% over its predecessor

Michelin's X Multi Energy D2 drive tire cuts rolling resistance 9% over its predecessor

Michelin’s X Multi Energy D2 regional drive tire targets fleets running the X Multi Energy D in 295/75R22.5 LRG, 11R22.5 LRG or 11R22.5 LRH. Michelin’s footnotes base its performance percentages on 11R22.5 LRG tires, so fleets in 295/75R22.5 or LRH could ask for size-specific data.

  • 01The 18% figure is a rolling resistance comparison against two named tires, the Bridgestone M760 Ecopia and the Goodyear Fuel Max RTD, in Michelin's internal ISO 28580 testing, which gives buyers a specific head-to-head to check against their own data.
  • 02The change will matter first to fleets running the X Multi Energy D in 295/75R22.5 LRG, 11R22.5 LRG or 11R22.5 LRH. That suggests D fleets may encounter the D2 when ordering those sizes.

Oct 3, 2026

Mass Transit reports finished bus refurbishments for Long Beach and Minot

Mass Transit reports finished bus refurbishments for Long Beach and Minot

Mass Transit reported that Complete Coach Works finished refurbishment jobs on 13 Long Beach Transit articulated buses and one Minot City Transit bus. On the Long Beach buses, the biggest change was a swap to Cummins L9N near-zero engines. Jefferson Transit Authority is getting one refurbished bus from CCW through Washington's cooperative purchasing contract. California's Fresno Area Express has also bought CCW work under that contract, which shows its reach goes past Washington.

  • 01Midlife refurbishments can include major engine swaps: LBT’s 2015 New Flyer artics replaced ISL-G engines with Cummins L9N CNG 'Near Zero' units.

Oct 1, 2026

Explore More Transportation Insights

Read more expert perspectives from across Transportation.

Browse Transportation Hub

About the Expert

Craig Austin
Craig Austin

Associate Teaching Professor

Craig Austin is senior export/import and logistics professional with more than fifteen years experience in all aspects of international logistics, CFS & Gateway operations, and supply chain logistics. Consistently able to manage multiple projects with competing priorities involving program development, quality control, and safety initiatives. Demonstrated capability in leading poor-performing groups toward higher productivity and excellence. A change-agent capable of leading corporate transition and process reengineering, possessing superior communication and business development skills with senior and other levels of management and staff.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Transportation and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512