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Ben Thomas

Head of Pro AV MarketScale

Ben currently serves as the Head of Pro AV for MarketScale, a B2B publisher and strategic marketing firm. He has over 15 years of award winning experience in media publishing for large scale events, OTT & live streaming platforms, marketing, network television, and podcasting. Ben has led some of the most influential B2B brands in the world including Intel, Sennheiser, Samsung, and Philips to billions of content interactions.

B.A. in Mass Communications
Podcast Hosting
image-71 Public Speaking
image-11 Marketing
Content Strategy

Recent Posts

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Articles Software & Technology

Big-Brand Marketing, SMB Scale: Start with Strategy, Build on Trust and Measure What Matters

Ben Thomas - October 22, 2025

Small and medium businesses (SMBs) are facing a defining paradox in todays digital marketplace. Access to powerful marketing technologies from automation and CRM platforms to AI-driven analytics has never been greater, yet cutting through the noise has never been harder.

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Articles Software & Technology

Human Skills Power Real-World Marketing in the AI Era

Ben Thomas - October 22, 2025

As marketing teams adapt to tighter privacy regulations, the decline of traditional ad tracking, and the rise of social commerce, the profession is navigating a period of rapid transformation.Generative AI, automation, and data-driven personalization are reshaping how brands communicate and compete.

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Experts Talk

Fleet Lifecycle Management: Data, Safety Tech, and Timely Refreshes Cut Costs and Maintain Competitiveness

Ben Thomas - August 14, 2025

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Pro AV Podcasts

From Kansas to Vegas: Immersive Audio Technology at The Sphere to Bring New Life to The Wizard of Oz for a New Generation

Ben Thomas - August 14, 2025

Audiences worldwide havecherished TheWizard of Oz for over eight decades, but The Wizard of Oz at Sphere is reimagining the classic for todays technology-driven entertainment world. Las Vegas cutting-edge Sphere venue will host an immersive revival, pairing groundbreaking visuals with immersive audio technology that brings the Academy Award-winning score to life in ways never before possible.

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Pro AV Today

Lifelike and Headset-Free: HP’s New Spatial Conferencing Tech Aims to Revolutionize Remote Work

Ben Thomas - July 17, 2025

Video conferencing technology has evolved dramatically since the early days of codec-based systems. Today, the challenge is no longer just about better audio or sharper videoit's about human connection.

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Articles

AV’s Expanding Role in Healthcare: How AV Tech Is Easing Nurse Burnout and Boosting Care

Ben Thomas - July 15, 2025

Healthcare systems are under immense pressure to enhance patient experiences, improve outcomes, streamline operations, and address significant staffing shortages. The strain on the workforce is undeniable the Bureau of Labor Statistics reported that hospital employment dropped by nearly 100,000 between February 2020 and September 2021.

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