Lifelike and Headset-Free: HP’s New Spatial Conferencing Tech Aims to Revolutionize Remote Work

Video conferencing technology has evolved dramatically since the early days of codec-based systems. Today, the challenge is no longer just about better audio or sharper video—it’s about human connection. With hybrid and remote work models now entrenched, the next frontier in conferencing is immersive, spatial experiences that closely mimic face-to-face interaction. At InfoComm 2025, HP and Google introduced “HP Dimension with Google Beam,” a technology that stunned attendees with its lifelike, 3D meeting experience.

How close are we to truly feeling like we’re in the same room during virtual meetings—and what does that mean for productivity, retention, and collaboration in the enterprise?

In this episode of Pro AV Today, host Ben Thomas sits down with Brian Phillips, Director of Product Marketing at HP, to explore the next generation of conferencing technology. From immersive 3D meetings to non-wearable spatial displays, the conversation unpacks what’s driving innovation—and what’s holding it back.

Main Takeaways:

• Immersive experiences are no longer experimental: With AI and advanced optics, conferencing systems like HP Dimension now offer spatial realism without headsets or complex setup, significantly improving user engagement and emotional connection.
• Enterprise-first rollout is strategic but scalable: Although the current price tag sits around $25,000, HP and Google are laying the groundwork to make immersive conferencing more accessible through Moore’s Law and market adaptation.
• Impact goes beyond tech—into team culture: HR leaders see immersive conferencing as a tool for improving trust, reducing turnover, and enhancing communication in hybrid work environments where physical co-location is rare.

Brian Phillips is a seasoned product marketing leader with over two decades of experience in the video conferencing and collaboration technology space. Currently Director of Product Marketing at HP, he leads go-to-market strategies for conferencing devices, SaaS management tools, and cloud platform integrations. Prior to HP, Brian spent 17 years at Poly, where he played a key role in launching innovative hybrid work solutions and driving adoption across enterprise markets.

Article written by MarketScale.