Business Services
In this episode of UGC for B2B, host David Dabney welcomes Cesar Teran, Verizon’s Sales Enablement Lead for Channel, to explore how user-generated content (UGC) is transforming training and team engagement at Verizon Business. Cesar shares the journey of introducing UGC into Verizon’s training initiatives, emphasizing the importance of authenticity, collaboration, and celebrating contributions….
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From Queries to Conversations with AI in Marketing Analytics
In this episode of the SparkCast, Aby Varma—founder of Spark Novus, a firm that helps marketing leaders adopt AI responsibly and strategically—sits down with Daniel Kravtsov, CEO and Co-Founder of Improvado. Daniel shares his unique journey from Russia to founding a cutting-edge martech company in the Bay Area. Together, they explore how AI agents…
Apex Tool Group
Innovation on Display: Apex Tool Group at SchraubTec 2025
At SchraubTec 2025 in Hanover, Germany, Apex Tool Group showcased its latest solutions at the intersection of precision and performance. This industry-leading event brought together innovators and manufacturers pushing the limits of smart assembly. With Apex’s presence, the spotlight was firmly on engineering excellence and future-ready tool technology.
Apex Tool Group
Empowering Customers with Cleco Solutions
In the world of industrial manufacturing, the real breakthrough often comes not from the tool itself, but from the moment a frustrated process finds its fix. For customers struggling with inefficiencies, injuries, or inadequate support, the right solution can feel like a long shot—until someone shows up with the right insight and product lineup….
Apex Tool Group
Engineering Solutions That Prioritize Safety and Precision
In high-stakes manufacturing, even a small misstep can cause serious injury and halt production entirely. When a spring-winding process in a commercial HVAC assembly line led to an operator injury, the stakes were painfully clear. That’s when customized engineering and collaborative problem-solving stepped in, turning a difficult moment into a transformational opportunity. With expertise from…
Apex Tool Group
Closing the Gaps in Industrial Wireless Communication
In today’s fast-paced industrial environments, wireless connectivity is more than a convenience—it’s a mission-critical necessity. Yet, as many North American manufacturers have discovered, what works in theory doesn’t always translate to the factory floor. Interference, obstructions, and unpredictable dead zones can derail even the most advanced wireless tools. That’s why Cleco’s dedicated Wireless Connectivity…
Apex Tool Group
Empowering Precision: Sales Conversations That Drive Real Manufacturing Solutions
In the world of industrial sales, success isn’t just measured by numbers—it’s built on problem-solving and genuine collaboration. When manufacturers open their doors to tool innovators, it’s a chance to move beyond the pitch and into the heart of operations, uncovering real opportunities for efficiency. At a recent visit to a blender manufacturing facility,…
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Hiring Made Human: Hiring & Retaining AI-Enabled Talent
In this episode of The AppleOne Podcast — Hiring Made Human series — host Brett Howroyd is joined by co-host Nicole McMurray for a powerful conversation on one of today’s most urgent topics: hiring and retaining AI-enabled talent. Their guest, Alex Swartzall, Managing Director of Insights at Jobs for the Future, brings both big-picture…
The Secret to Life-Changing Drive With Professional Cyclist and Author Leah Goldstein
Some people have a moment where they answer the call to do something incredibly challenging, and some people make a life out of it. Leah Goldstein is in the second camp. Here is her track record: World champion kickboxer, first-ever female Israeli Defense Force undercover police officer, 1998 duathlon Olympic qualifier, professional cyclist, published author…
The DisruptED World of Serial Entrepreneurs with Joe Gagnon
The world of work is evolving at an unprecedented pace, driven by AI, Web3, quantum computing, and global interconnectedness. The rapid acceleration of technology and shifting workplace dynamics present both immense opportunities and challenges for professionals across industries. In an age where adaptability and resilience are key to success, how can individuals navigate this…
Scaling Smarter: Leadership Lessons from Moxie360 Marketing’s Founder
Trisha Hendrickson is the founder and CEO of Moxie360 Marketing, a full-service marketing agency that has grown from a solo venture to a 14-person team. With 35 years of experience, Trisha specializes in digital marketing, brand strategy, and AI-driven innovation to help businesses grow and adapt in a changing landscape. In this episode of…
Empathy & Innovation in Leadership with Nadine Hauf | Ep. 26 | Growthwell with Josh Byrd
Healthcare leaders today face an evolving challenge: navigating an increasingly complex system while ensuring patients and employees receive the support they need. With rising costs, regulatory shifts, and an urgent demand for personalized care, leaders must adopt both innovative strategies and human-centered approaches. Research has found that empathetic leaders are more likely to have employees…
Through the Storm with USMC Captain, Professional Boxer, and TrailBlazer, Stephanie Simon
Captain Stephanie Simon (USMC) is currently a professional boxer (2-0), a boxing instructor, and a Marine Corps reservist. She is the 2024 Olympic Trials Boxing Champion, 4x Elite National Boxing Champion, 3x National Collegiate Boxing Champion, and United States Marine Corps Boxing Hall of Famer. Stephanie Simon is originally from Atlanta, GA, grew up…
The Right Content Strategy for Businesses: Why the Focus Should be on Data-Driven, Relevant Content
Business leaders navigate an overwhelming amount of marketing trends, insights, and data daily, often struggling to determine what truly builds trust and engagement. While many brands focus on educational content, research suggests that buyers are more likely to engage with content that offers industry insights, expert perspectives, and authenticity. Trust has become a key…
The Rise of AI Agents: How Businesses Can Leverage Intelligent Automation
AI is no longer a distant concept—it’s transforming the way businesses operate right now. With businesses increasingly integrating AI to streamline operations and enhance efficiency, the demand for intelligent automation is at an all-time high. Yet, many organizations struggle to integrate AI efficiently, facing a significant skills gap. What if AI could be deployed…
Freedom in Saying NO with Matt Brost | Ep. 25 | Growthwell with Josh Byrd
In an era where busyness is often equated with success, the ability to say “no” can spell the difference between burnout and well-being. Studies on workplace well-being suggest that overcommitment and a lack of boundaries can contribute to stress and burnout. As work and personal life increasingly overlap, finding a balance is more important…
Latest Podcasts
Biotech Moves Smarter: IDDI Powers Data-Driven Drug Innovation
As biotech innovation accelerates, small and mid-size pharmaceutical companies are becoming key players in bringing new treatments to market. Yet many of these organizations face steep challenges when navigating clinical trial design, regulatory approval, and data integrity. According to a McKinsey Global Institute report, industries like biotech could help generate up to $50 trillion…
Building a Skilled Trades Workforce: Certifications, Simulation-Based Training & Reskilling with SkillCat
Industries across the United States are facing an unprecedented shortage of a skilled trades workforce. With millions of baby boomers retiring and fewer young people entering the trades, sectors like HVAC, manufacturing, and construction are grappling with a critical need for talent. This labor shortage is further compounded by a lack of awareness and…
DisruptED in the D: Bringing Entrepreneurial Passion to Detroit with Justin Kosmides
Detroit is experiencing a renaissance driven by innovation, technology, and a growing entrepreneurial ecosystem. With new ventures and fresh talent pouring into the city, Detroit is reclaiming its status as a hub for mobility and industry. The city’s landscape is shifting, fueled by startups, venture capital, and a renewed spirit of resilience. Over the…
Career Paths: Women In Construction
In this episode of The AppleOne Podcast Career Paths series, host Brett Howroyd sits down with Shawna Alvarado to explore the evolving landscape of construction. As the second generation at O’Donnell Plastering, Shawna’s career path—from cosmetology to construction—reflects the industry’s expanding opportunities and the growing presence of women in roles ranging from tradespeople to…
Marketing AI Adoption in B2B Enterprises
Aby Varma, founder of Spark Novus, leads a discussion on how AI is reshaping marketing within large B2B enterprises. He speaks with Shonodeep Modak, CMO of Schneider Electric’s Energy Management Business, about their AI journey, operational challenges, and strategies for successful AI adoption in marketing. They highlight lessons learned, misconceptions, and the future of…
Choosing the Right Marketing Microphone
The marketing landscape is undergoing a significant transformation, with digital channels increasingly dominating advertising strategies. Recent projections indicate that global advertising revenues are expected to exceed $1 trillion for the first time in 2024, with digital advertising accounting for over 70% of this total. This shift underscores the critical need for businesses to adapt…
The People Business: Creating a Culture That Attracts Talent
In this episode of The AppleOne Podcast’s People Business series, host Brett Howroyd and AppleOne Regional Vice President Nicole McMurray are joined by Tanya Zion, Product Manager of Engagement Services for AIM, to discuss the critical connection between retaining great talent and attracting new talent. Tanya, a seasoned expert in people, processes, and communication,…
Career Paths: Media Strategy for Advertising & Marketing
In this episode of The Apple One Podcast Career Paths series, host Brett Howroyd chats with Jonathan Perez, Disney Ad Sales’ Director of Category Strategy, about navigating the ever-changing world of media strategy. With 17 years in the industry, Jonathan shares how ad placements have evolved—from traditional platforms like TV and radio to today’s digital…
Career Paths: Working At A Professional Services Firm
In this episode of The Apple One Podcast’s Career Paths series, host Brett Howroyd speaks with Catherine Hyodo, LA Metro Market Managing Partner at Grant Thornton, about careers in professional services. Catherine shares insights from her 30-year career, highlighting the dynamic opportunities in auditing, tax, and consulting for clients ranging from startups to Fortune 500…
Latest Videos
Innovation on Display: Apex Tool Group at SchraubTec 2025
At SchraubTec 2025 in Hanover, Germany, Apex Tool Group showcased its latest solutions at the intersection of precision and performance. This industry-leading event brought together innovators and manufacturers pushing the limits of smart assembly. With Apex’s presence, the spotlight was firmly on engineering excellence and future-ready tool technology.
Empowering Customers with Cleco Solutions
In the world of industrial manufacturing, the real breakthrough often comes not from the tool itself, but from the moment a frustrated process finds its fix. For customers struggling with inefficiencies, injuries, or inadequate support, the right solution can feel like a long shot—until someone shows up with the right insight and product lineup….
Engineering Solutions That Prioritize Safety and Precision
In high-stakes manufacturing, even a small misstep can cause serious injury and halt production entirely. When a spring-winding process in a commercial HVAC assembly line led to an operator injury, the stakes were painfully clear. That’s when customized engineering and collaborative problem-solving stepped in, turning a difficult moment into a transformational opportunity. With expertise from…
Empowering Precision: Sales Conversations That Drive Real Manufacturing Solutions
In the world of industrial sales, success isn’t just measured by numbers—it’s built on problem-solving and genuine collaboration. When manufacturers open their doors to tool innovators, it’s a chance to move beyond the pitch and into the heart of operations, uncovering real opportunities for efficiency. At a recent visit to a blender manufacturing facility,…
Why ‘Tame the Line’ Is More Than a Slogan at Apex Tool Group
In modern manufacturing, the assembly line is both the heart of production and a constant source of evolving challenges. At Apex Tool Group, the phrase Tame the Line isn’t just a tagline—it’s a philosophy rooted in empathy for the relentless pace and complexity of the line itself. Unlike traditional approaches that attempt to dominate or…
Fueling Progress: Cam Kenny’s Passion for Helping Customers Improve Every Day
In the ever-evolving world of industrial manufacturing, innovation isn’t just born in labs—it’s shaped on the factory floor through direct collaboration with the people using the tools every day. At Apex Tool Group, that collaboration is a driving force, especially for leaders like Cam Kenny, who thrives on face-to-face problem-solving and continuous improvement. Serving customers…
Precision in the Heart of Germany: Apex Tool Group’s Westhausen Facility
Nestled near the industrial hubs of Stuttgart and Munich, Apex Tool Group’s Westhausen facility stands as a vital force in EMEA operations. Serving as the region’s repair center, this site handles everything from Cleco tools to Celltech systems, ensuring each piece is restored to like-new condition with a turnaround time as fast as eight days….
Precision in Motion: Apex Tool Group at SchraubTek 2025 in Stuttgart
At SchraubTek 2025 in Stuttgart, Apex Tool Group showcased the future of industrial fastening with precision and innovation at its core. The event served as a powerful platform to connect with global leaders and demonstrate how Apex’s advanced tooling solutions are shaping smarter, safer assembly lines.
Get on the UGC Train or Get Left Behind
In this episode, Daniel Litwin and Emily King break down why user-generated content (UGC) is no longer just a B2C play—it’s quickly becoming a must-have in B2B. “We’re already here,” says Litwin. “This isn’t the testing phase anymore. B2B brands need to stop experimenting and start executing.” The conversation highlights how many B2B companies already…