4 Can’t-Miss Events at ISE 2020

Integrated Systems Europe, or ISE, is upon us – on Feb. 11, the 2020 edition of the world’s leading AV and systems integration show will kick off its last hoorah in Amsterdam.

The 2020 show is expected to be the event’s largest ever, building on a 2019 event that saw more than 1,300 exhibitors and over 81,000 visitors converge on RAI Amsterdam to take in the latest and greatest in AV.

It goes without saying that ISE is a can’t-miss event – but what elements of this year’s show make for must-sees in their own right?

Let’s dive into four of the biggest events of ISE 2020.

  1. Hospitality Tech Summit by HTNG

Offering attendees an insider look at how the hotel industry is embracing the latest AV innovations, the Hospitality Tech Summit will feature expert panel discussions, actionable market research findings, and informative case studies designed to illuminate best practices.

Hospitality Technology Next Generation (HTNG) will mark its second year presenting at ISE, and the event will see more than a dozen speakers share their unique insights on the future of the hotel industry.

2. AVIXA Higher Education AV Conference

The role of technology in education is constantly increasing, and for good reason – today’s innovations have opened up an entirely new frontier for education professionals, allowing them to serve students in ways that were previously left to the realm of imagination.

To that end, the AVIXA presentation will focus in on how AV technologies can best be leveraged to support the continued enhancement of the education process.

This year’s theme is aimed at accounting for the experiences of the entire spectrum of people that call the education industry home, offering a unique look at how collaboration and technology can bring the industry’s participants even closer.

3. Control Rooms Summit

As technology and its capabilities and implications ramp up, the use of control rooms – of which there are estimated to be more than 250,000 in the world, today – is expanding beyond its traditional arena.

In short, that means the legacy industries of public safety, transportation and utilities are being joined by new players like telecommunications, aerospace, data centers, and more in utilizing these critical spaces.

This ISE 2020 presentation will highlight the ever-more-multifunctional nature of modern control rooms, taking a long look at how that complexity both presents challenges and, with the right tools, helps operators overcome them.

4. Elicium Projection Mapping

Perhaps no ISE show or installation best exhibits the show’s forward-looking nature better than 2020’s Elicium Projection Mapping.

Located on the RAI Amsterdam’s Elicium complex, the projection mapping will allow content to be molded to the very shape of the front façade, itself, providing a jaw-dropping look at the capabilities of modern AV installations.

To learn more about ISE 2020, visit https://www.iseurope.org/.

For the latest Pro AV thought leadership, careers, news, and event coverage across B2B, be sure to check out our industry pages.

Click here to watch the latest episode of MarketScale’s newest Pro AV reality series, The Install.

Follow us on social media for the latest updates in B2B!

Image

Latest

career
Soft Skills, Real Impact: Rethinking What Makes Talent Stand Out with Client Success Executive Ben Brandon
November 26, 2025

Work feels different today. Conversations about AI, hybrid schedules, shifting career paths, and talent shortages aren’t just industry headlines—they’re shaping everyday decisions for workers and employers alike. As people rethink what they want from their careers and companies rethink what they need from their teams, one theme keeps rising to the surface: the skills that…

Read More
empathy
Why Empathy Matters in Today’s Workplace and How It Builds Better Teams
November 25, 2025

Empathy has become a business competency, not a soft nice-to-have. With hybrid teams, rapid AI adoption, and a workforce increasingly vocal about identity and inclusion, companies are being pushed to rethink what effective leadership looks like right now. Research and workplace trend reports consistently show that employees who feel seen and supported are more…

Read More
pastor
Finding Purpose Through Service: Faith, Leadership, and Legacy with Pastor Arthur James
November 24, 2025

Burnout among faith leaders has surged in recent years, fueled by heavier workloads, complex community needs, and the quiet exhaustion many pastors carry—sparking urgent conversations about resilience, calling, and sustainable leadership. A survey found that roughly four in ten pastors considered leaving full-time ministry in a single year, citing reasons like stress and loneliness—making guidance…

Read More
intuition
Allowing Inspiration to Grow from Intuition: How Inner Guidance Drives Real Career Growth
November 21, 2025

In a workplace culture increasingly shaped by rapid change, rising expectations, and new definitions of leadership, professionals are redefining success beyond titles and output. Empathy, intuition, and inner alignment — once seen as intangible “nice-to-haves” — are now emerging as competitive advantages. As recent workforce studies show that human-centered leaders drive higher engagement and…

Read More