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News, updates, and expert insights from Position Imaging.

Position Imaging delivers real-time precision asset tracking powered by computer vision and RF technology for supply chain, retail, travel and beyond. Follow this channel for the latest from Position Imaging: product news, expert perspectives, and updates from the team.

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Channel Brief·Position Imaging · 63 episodes
Updated Jan 27, 2025

Package delivery automation transforms logistics from skepticism to adoption

Position Imaging demonstrates how computer vision and self-service technology eliminate theft without physical barriers, turning residential and retail package management into a competitive advantage. The channel proves adoption through real deployments and market data.

Position Imaging argues that automated, technology-driven package management solves a structural problem: e-commerce growth is outpacing delivery infrastructure, especially in multifamily and retail settings. The channel supports this by documenting Position Imaging's shift from skepticism (critics feared theft without lockers) to validated adoption at scale, including deployments at Netflix and integration into major residential properties like AMLI Campion Trail.

Drawn from Intelligent Tech Revolutionizing the Package D… and 1 more →

“Critics argued that without physical barriers such as lockers, the system would be susceptible to theft. However, the company stood firm, believing in the potential of their innovation.”

Episode 17: Intelligent Tech Revolutionizing the Package Delivery Space

By the numbers

$700B

Global BOPIS market projected by 2027

76%

of US adults now shop online

2025

year experts predict mail-to-parcel parity

2/3

of US retail chains offering click-and-collect

What the channel argues

Data76% of US adults now shop online, driving parcel volumes to equal mail by 2025.→
DataBOPIS spending reached $95 billion in 2022, representing only 9% of e-commerce, indicating massive growth potential.→
DataTwo-thirds of US retail chains now offer click-and-collect services, but lack friction-free self-service experiences.→
InsightPosition Imaging's technology relies on computer vision rather than physical lockers, overcoming early adoption skepticism.→
DataSelf-checkout usage grew 30%, with 73% of shoppers preferring to handle returns independently.→
InsightRetail is shifting from traditional brick-and-mortar stores to logistics and fulfillment centers, reducing shipping costs through proximity.→

What you'll learn

•How Position Imaging's computer vision system secures packages without lockers, addressing the core theft concern that initially blocked adoption.
•Why BOPIS represents a $700 billion opportunity by 2027 despite currently representing only 9% of e-commerce sales.
•How retail stores are being repurposed as fulfillment hubs to slash last-mile delivery costs and speed up customer orders.
•The structural shift happening now: 76% of US adults shop online, forcing logistics networks to prepare for mail-to-parcel parity by 2025.
•Why self-service and automation are no longer optional; 73% of shoppers now prefer to handle returns independently, reshaping store operations.

What to do about it

→Audit your multifamily or retail property's current package management process and quantify friction points: lost packages, resident complaints, and staff burden that automated systems could eliminate.
→If you operate a retail location, evaluate converting underperforming floor space into a Smart Package Room or iPickup Access Point to unlock fulfillment margin and drive foot traffic.
→Map your delivery network's proximity to customers and identify branches or stores that could serve as local fulfillment hubs to compress shipping costs and delivery times.

Who and what shows up

Greg Brandner

Head of Marketing, Position Imaging

Discussed omni-channel shopping trends and Position Imaging's iPickUp Point solution on the Intelligent Logistics Podcast.

Shelly Peterson

Senior Director, Smart Package Room

Featured in dialogue on growing demand for seamless package management in residential developments and Position Imaging's tracking technology.

Matthew Knopf

VP of Partnership, Position Imaging

Discussed retail trends, omni-channel shopping, and technology adoption challenges like staffing issues on the Intelligent Logistics Podcast.

Netflix

Logistics client

Cited as a major validator of Position Imaging's computer vision package delivery system, proving real-world adoption at scale.

Tractor Supply

Retail pilot participant

Tested Position Imaging's iClip technology in a pilot program, demonstrating successful real-world application of self-service retail automation.

Questions this channel answers

Q

How does Position Imaging prevent theft without physical lockers?

The system uses computer vision and tracking technology rather than physical barriers. Critics initially doubted this approach, but Position Imaging proved it works in real deployments at Netflix and other major clients.

Intelligent Tech Revolutionizing the Package Delivery Sp… →
Q

Why is BOPIS growing so fast, and how big could it become?

BOPIS spending reached $95 billion in 2022 but represents only 9% of total e-commerce sales. The global BOPIS market is expected to surge past $700 billion by 2027, showing massive runway.

The Global BOPIS Market →
Q

What is driving the need for smart package management right now?

76% of US adults shop online, and parcel volumes are expected to equal traditional mail by 2025. This volume surge strains delivery networks and multifamily housing, making automated solutions essential.

The Need for Smart Package Management Solutions →
Q

How are retail stores changing their role in the supply chain?

Traditional brick-and-mortar locations are being repurposed as logistics and fulfillment centers. This hybrid model reduces shipping costs through geographical proximity to customers and enables same-day or next-day delivery.

The Future of Retail eCommerce with iPickup →
Q

Are consumers actually adopting self-service in retail?

Self-checkout usage grew 30%, and 73% of shoppers now prefer to handle returns independently. Retailers must meet this expectation with friction-free technology and processes.

The Impact and Future of Self-Service in Retail: Insight… →
Topics:iPickup Access PointSmart Package RoomBOPIS (Buy Online Pick Up In Store)Laser-guided package retrievalComputer vision and automation
Themes:Computer vision replaces physical infrastructure as the theft-prevention layerLogistics proximity economics reshape retail site strategy and unit economicsSelf-service and automation are now customer expectations, not differentiators

Industry context

Supply chains and logistics are evolving as developments across business, technology, and society accelerate and become more interconnected, reshaping operational infrastructure and site strategy.

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