How Glass Powers Collaborative Spaces, with Brittney Ricks of Clarus

 

This is Glass is in Session by Clarus, an AEC Podcast on MarketScale hosted by Daniel Litwin.

Collaborative technology is changing the work place, and has been for a while now. 61 million Gen Zers entered the workplace this year, and with them came a technological expectation, having grown up with interactive, responsive tech. However, the magic isn’t necessarily in the wires and software. Combine this with another work environment shift: the growth of co-working spaces, which are increasing at a rate of 16.1% annually. By 2022, employees who work in co-working spaces will have gone from 2017’s number of 1.7 million to 5 million.

This means that designing a traditional workplace means more tech, less walls and more flexibility. What employees are looking for in modern workplaces and in the tech that fuels them is something that inspires creativity and teamwork. Clarus, the largest glassboard manufacturer in America, knows this well. “They’re doing a lot of natural light studies and studies on where people are sitting within their space,” said Brittney Ricks, VP of Brand & Marketing. “They’re getting more visibility to collaboration, they’re encouraging their people and their employees to come together for ideas.” Ricks joins us on today’s episode to discuss how glass has made a comeback in the design of a work place, explaining how simplicity can sometimes foster more customization, creativity and aesthetic charm.

She gives more insight on the explosion of collaborative workspaces and what designers and business owners are searching for in their workplace tech. “You talk about technology becoming obsolete after a couple years, this is a product that’s not ‘smart,’ in fact the ‘smart’ is in the engineering.”

For the latest news, videos, and podcasts in the AEC Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @AECMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

AI adoption strategy
The AI Reality Check: Why AI Adoption Strategy, Not Tools, Will Decide the Winners
May 5, 2026

Artificial intelligence has moved from novelty to necessity almost overnight. Since generative AI tools entered the mainstream just a few years ago, organizations across every industry have felt pressure to “do something” with AI—often before they fully understand what that something should be. Research shows that while most companies are experimenting with AI, very…

Read More
Volvo
Inside the Next Era of Trucking: Volvo’s Vision for Autonomous Tech, Driver Experience, and Global Logistics
May 5, 2026

Supply chains are under pressure like never before—fuel prices are volatile, driver shortages persist, and new technologies are rewriting the rules in real time. In fact, at major U.S. truckload carriers, driver turnover has historically exceeded 90% annually—highlighting just how urgent it is to improve both efficiency and the driver experience. Trucking isn’t just…

Read More
healthcare
The Best Healthcare Platforms Are Built on Clear Communication, AI-Human Collaboration, and a Deep Understanding of the “Why”
May 4, 2026

Healthcare is being pushed to modernize faster than ever, as AI tools, virtual care, and digital patient experiences shift from innovation to expectation. Recent survey data from McKinsey & Company indicates that about half of U.S. healthcare leaders say their organizations have already put generative AI into practice, underscoring how quickly the technology is…

Read More
Texas
Policy, Patients, and the Future of Healthcare: How Texas Plans to Fix a Strained System
May 4, 2026

The U.S. healthcare system is under real strain—and it’s something both patients and physicians are feeling in everyday care. In Texas, those pressures are even more visible, where rapid population growth, rural access challenges, and regulatory complexity are making it harder for patients to get timely care and for doctors to focus on medicine…

Read More