Insulating with Wool Could Save the Planet with Andrew Legge of Havelock Wool

 

Wool is common natural fiber. Its applications range widely; it’s a staple of the clothing and textile industries, and it has the ability to absorb odors as well as sounds. You can even use it in making compost. There’s also other surprising uses for wool, namely: building insulation.

Andrew Legge is the CEO of Havelock Wool and his goal is to bring awareness to builders and homeowners that wool can be a natural, alternative insulation. On the podcast, he highlighted the history of synthetic fibers, leading to the rise in fiberglass insulation, and he detailed the many practical and health related benefits that wool insulation offers.

“There used to be a lot more sheep in the US than there are now,” Legge said. “There’s a better return and a more predictable one if you make your own fibers.”

As people are driving toward more all-natural, organic, green, and local goods, Legge expressed optimism that buyer awareness will increase, and lead consumers to make more evaluations and informed decisions on the materials that get used to make their homes.

“I think we all need to stop and think…about the net embodied energy of the creation of the materials that we’re using,” Legge said.

For the latest news, videos, and podcasts in the AEC Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @AECMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

MarTech
How CMOs Must Respond as AI Redefines Marketing and MarTech Strategy
February 16, 2026

AI is shifting marketing from experimentation to operational integration. In this episode, Aby Varma speaks with Palmer Houchins, VP of Marketing at G2, about embedding AI into workflows, rethinking org design, and navigating rapid change across the MarTech landscape. From LLM copilots to agentic workflows, they unpack practical adoption lessons and the increasing importance of…

Read More
experiential learning
Flood the Zone: University of Virginia’s New Strategy to Scale Experiential Learning for Every Student
February 16, 2026

Experiential learning is having a bit of a reckoning moment in higher ed. For years, the default answer was “get an internship” or “do a co-op”—as if every student can pause life, relocate for a summer, and take on a high-stakes role that’s supposed to define their future. But students’ realities have changed: many…

Read More
free tools
The True Cost of Free Tools: When Free Platforms Own More of Your Network Than You Do
February 12, 2026

Nowadays, getting a project off the ground usually means moving fast. A quick map gets sketched. A file gets shared. A design gets reviewed in whatever tool is closest at hand. In the moment, it feels efficient — even smart. But in the telecommunications industry, as networks become more automated, location-aware, and powered by AI,…

Read More
telecom
Predictive Networks: How Baron Weather and GIS are Strengthening Telecom Operations
February 12, 2026

Severe weather is no longer an occasional disruption for telecom providers—it’s becoming part of the operating environment. During Hurricane Ida in 2021, the Federal Communications Commission reported that nearly 1,000 cell sites across Louisiana and Mississippi went offline. In 2024, Hurricane Milton left more than 12% of cell sites in impacted areas of Florida…

Read More