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The standardized testing purge continues, with school districts and universities in California, Colorado, Texas, and more, distancing themselves further from the weight of standardized testing metrics during the K-12 pipeline as well as during the college admissions process. The University of California system, for example, has put a definite end to SAT or ACT…
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Maneuvering the Maze of ESSER Federal Funds
2020 and 2021 have been the years of federal funding initiatives; COVID’s crunch of practically every industry have left schools, retailers, manufacturers, hoteliers and more, grasping at straws to find the capital needed to rebuild momentum and fund necessary resources for success. In education specifically, the ARP ESSER fund, for example, has set aside…
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How Thoughtful Experience Design Leads to Better Business Outcomes
Salesforce gives organizations the ability to automate marketing, personalize outreach, and manage leads at scale—but those benefits only materialize when complex capabilities are implemented cohesively. Through its Salesforce Practice, CG Infinity brings together Marketing Cloud capabilities—including Email Studio, Automation Studio, and Journey Builder—alongside dynamic content, Cloud Pages, and third-party lead integrations. By designing these…
One Team, Shared Goals: Inside CG Infinity’s Client Philosophy
Successful Salesforce initiatives rely on alignment as much as technology. When partners stay focused on delivery rather than shared priorities, projects risk meeting technical requirements without achieving real business success. The strongest outcomes come from teams that treat client priorities as the foundation for every decision. That mindset defines how Meagan Diegelman, Principal at…
Salesforce Works Best When Informed Judgment Comes First
Salesforce can be a powerful growth platform, but its complexity can put inexperienced organizations at a disadvantage. Without strong in-house expertise, leaders may struggle to assess recommendations, push back on unnecessary scope, or determine whether proposed solutions truly support business outcomes. Over time, this can lead to overbuilt systems, excess cost, and decisions driven…
How CG Infinity’s Focus on Customer Advocacy Drives Better Delivery Outcomes
Strong delivery starts with advocacy—making sure customer priorities are clearly represented, consistently elevated, and never lost as work moves forward. At CG Infinity, that advocacy shows up through proactive thinking, idea-sharing, and a commitment to pushing for better outcomes at every stage of an engagement. Customer voices remain front and center, shaping decisions and guiding…