Is Your Roof Prepped for Harsh Winters?

 

The winter months can wreak havoc on roofs and other structures. Unpredictable weather that brings ice, snow, and high winds can cause headaches for those in the building management industry. Today’s episode of the MarketScale Building Management Podcast features a conversation with two experts in the roofing industry, Kent Schwickert of the National Roofing Contractors Association and Jeff Broderick of Roof Options.

Also on this week’s episode, cybersecurity attorney Shawn Tuma from Spencer Fane LLP joined to discuss how to protect data in a world that includes more publicly accessible cameras than ever.

In Winter, Roofs Are Like Driveways–Shovel and Salt Them Regularly

Winter months are no doubt a challenge for both building managers and contractors in the roofing industry, says Kent Schwickert, of the National Roofing Contractors Association.

“The seasonality of roofing … it depends where you are. If you’re a contractor from Minnesota, you can expect it’ll be fairly lousy this time of year,” Schwickert says.

Though this particular winter season is slow as usual, it’s not for a lack of business. “In general the roofing market is up. There’s a pent up demand for re-roofing and roof replacement [because] people aren’t spending money on roofs like they should, so it becomes a snowball.”

To prevent a catastrophic snowball effect, roofing management specialist Jeff Broderick of Roof Options in Chicago shares tips for maintaining your commercial roof on this episode of the Building Management Podcast.

The Cameras are Rolling, Who is Watching?

A recent study by a Beijing-based research institute shows that the United States has the third highest number of cameras that can be accessed by public networks — things like your cell phone, webcam, or even smart home devices like a doorbell. So how concerned should we be that these devices we use in our everyday lives could be used for nefarious reasons if accessed by the wrong people?

Our Scott Sidway spoke with cybersecurity attorney Shawn Tuma from Spencer Fane LLP in North Texas about how widespread these potential risks are, how serious they could be, and what you can do to make sure yours are always as safe as possible.

Follow us on social media for the latest updates in B2B!

Image

Latest

Jabra
ISE 2026: Jabra Unveils Scalable Room Solutions for the Hybrid Workplace
March 5, 2026

At ISE 2026, Jabra highlighted how meeting technology is evolving to support the realities of hybrid work, where the experience must be equally effective for people inside and outside the room. In a conversation with Craig Durr, Chief Analyst and Founder of The Collab Collective, Jabra’s VP of Video Product Olly Henderson explained that…

Read More
Marketing AI Pulse
The Marketing AI Pulse Brief for Feb 2026: Trust in the World of LLM Ads, OpenClaw, Reddit & More!
March 3, 2026

Starting in 2026, The Marketing AI SparkCast alternates between the Marketing AI Pulse Monthly Brief and in-depth interviews with leading marketing AI innovators. This episode is the February 2026 edition of the Monthly Brief and focuses on trust and authenticity in an AI-driven world. Aby Varma and Matt Cyr explore the emergence of advertising inside…

Read More
student visibility
Why Student Visibility Matters in Today’s Schools
March 3, 2026

School Safety Today podcast, presented by Raptor Technologies. In this episode of School Safety Today by Raptor Technologies, host Dr. Amy Grosso interviews SRO Todd Brendel of Dayton Independent Schools (KY), who shares frontline insights on the importance of knowing where students and staff are throughout the school day. He explains how they manage…

Read More
skilled trades mentorship
Why the Trades Need a Cultural Reset to Attract and Retain the Next Generation
March 3, 2026

The skilled trades are at a critical crossroads. According to an August 2025 report from the Institute for Women’s Policy Research (IWPR), the number of women working in construction and extraction occupations rose to 366,360 in 2024, the highest level ever recorded. Yet despite that growth, women still account for only about 4.3% of construction…

Read More