Skip to content
‹ Back to IndustriesSports & Entertainment

MarketScale Building Management 12/12: Making the Most of Your Space

Today’s episode of the MarketScale Building Management Podcast takes a look at the various ways that facilities can make the most of their available space. From music venues utilizing their space for multiple events, to automated parking garages, and coworking spaces, one of the objectives for each of these projects is to make the…

This story was produced through MarketScale. See how Sports & Entertainment teams put it to work with Events & Onsite Capture.

·
Share
MarketScale Building Management 12/12: Making the Most of Your Space

Free workspace

Turn your Sports & Entertainment expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Today’s episode of the MarketScale Building Management Podcast takes a look at the various ways that facilities can make the most of their available space. From music venues utilizing their space for multiple events, to automated parking garages, and coworking spaces, one of the objectives for each of these projects is to make the most of the limited amount of space at each particular facility.

A Crash Course on Coworking Spaces

Chances are you hadn’t heard of coworking spaces ten years ago, but you’ve almost certainly heard of them now. What caused this surge in the market? Mike LaRosa, Co-Found of Agora RDM, is an expert in these types of spaces. He joined the show to talk about the factors that combined to create an environment for growth and the best practices these coworking spaces should employ to maximize their success.

“As coworking has evolved, or as we like to say, space as a service has evolved, folks are identifying a slew of different ways to monetize under-utilized space,” LaRosa says. He calls the combination of factors that led to the explosion of coworking spaces as “the perfect storm”, referencing the downturn in the economy ten years ago, an increase in remote employees, and the desire of younger generations to free themselves from the tradition office setting.

Out With the Old Parking Garages, In With Automated Parking

Could we be living in the last days of the parking garage as we know it? If Yair Goldberg has his way, that answer is yes. He is the Executive Vice President of Sales and Marketing for U-Tron, a company dedicated to the design and implementation of automated parking solutions.

He explains how these systems work and why building managers can view these structures as attractive amenities for tenants. “Now parking is not just an afterthought,” Goldberg says. “It’s part of the design of the flow and the journey that users go through when they come in and out from the building.”

He says that while they may seem like a foreign concept for many drivers now, automated parking systems could one day become as common as elevators.

The Art of the Flip

How do concert venues go from one setting to the other? How much work is involved? Is technology making it any easier? On this feature segment, Sam Mosher interviews Elmer Guardado from the Missouri Theatre company to learn about how venues “flip” from event to the other.

Elmer helps define the “flip,” talks about the kind of innovations happening in the space, explains how staff coordination works, and breaks down the differences between loading in local shows and road shows.

For the latest news, videos, and podcasts in the Building Management Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @BuildingMKSL

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Your experts belong here

Every story in MarketScale Sports & Entertainment starts with a company putting its venue operators, production crews, and partnership teams on the record. Buyers are already reading this topic. The only question is whose experts they find.

Rights holders and partners back the operators they know, and coverage is how they get to know yours.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Sports & Entertainment, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Sports & Entertainment: are you visible to AI?

Before they reach out, Sports & Entertainment buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Sports & Entertainment expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your venue operators, production crews, and partnership teams into the articles, video, and social content Sports & Entertainment buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Sports & Entertainment Insights

NWSL refreshes finances as teams 19 and 20 wait

NWSL refreshes finances as teams 19 and 20 wait

The NWSL has no firm date for awarding teams 19 and 20. Commissioner Jessica Berman wants to finish the season and refresh the league’s financial information first.

  • 01NWSL has set no deadline for awarding franchises 19 and 20, with expansion timing dependent on market readiness rather than a fixed schedule
  • 02The league will update its financial data after completing the 2026 season, which ownership bidders will review when evaluating expansion opportunities
  • 03Jessica Berman positioned 20 teams as a next milestone, not a maximum, citing precedent from the NFL, NBA and NHL which each have at least 30 franchises

Oct 9, 2026

Rice renames stadium in 20-year deal ahead of $120M renovation

Rice renames stadium in 20-year deal ahead of $120M renovation

Rice University renamed Rice Stadium as First Community Stadium under a 20-year deal with Houston's First Community Credit Union. The package also covers alumni banking, internships and branded cards. A $120 million renovation, expected to begin at the end of this season and continue through 2027, will cut capacity from 47,000 to 30,000 seats.

  • 01First Community signed for 20 years just before the $120M Gateway Project, which is expected to begin at the end of this season and continue through 2027 and will reduce capacity from 47,000 to 30,000. That suggests much of the deal could run in a renovated, smaller venue.
  • 02The naming deal also makes First Community the official financial institution of Rice Football, Rice Athletics and the Association of Rice Alumni, with internships, career services and branded cards attached. Rice describes it as a naming rights and campus collaboration agreement.
  • 03Rice is also pursuing a jersey patch sponsor and naming rights for other venues. George said Rice wants deals that make sense for the university as a whole.

Oct 7, 2026

Premier League and EFL are $179M apart over five years on a funding deal

Premier League and EFL are $179M apart over five years on a funding deal

The Premier League has raised its proposed annual payment to the rest of English professional soccer to about $239 million. The EFL wants $275 million, and EFL Chair Rick Parry is said to believe $239 million is still not enough. The higher offer would still need a further vote of Premier League clubs.

  • 01Over five years the reported gap is $179 million, smaller than a single year's payment under the Premier League's $239 million-a-year offer.
  • 02An EFL yes on Friday would not finish the deal. The $239 million-a-year offer still needs its own vote of Premier League clubs.
  • 03Deal length looks like the easier term to move. The EFL wants five years, the Premier League first proposed ten, and it has signaled it will compromise.

Oct 7, 2026

Explore More Sports & Entertainment Insights

Read more expert perspectives from across Sports & Entertainment.

Browse Sports & Entertainment Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Sports & Entertainment and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512