How Can Data Improve Your Teams and Boost Your Bottom Line?

Data drives decisions of the worlds largest companies but in a world with constant data, how do you make sense of it? Host TC Riley, puts the world under the lens of data and analytics and explores current news, B2B trends, and popular topics.

 

Data is often something that is overlooked. The value of data as a product is highly valuable for companies, however. Unfortunately, while companies have started to learn and appreciate the value and investment in data, a lot of companies probably don’t spend time thinking about how data can make their teams better.

On this episode of Diving Into Data, Host TC Riley talked with Ryan Frederick, Principal at AWH, about data as a product, Frederick’s career, and the value of data to improve the bottom line.

“You can sort of go industry by industry by industry, and the biggest players from a software product perspective in those industries are really data companies because software is plumbing for data.” – Ryan Frederick

Frederick has experience in starting and growing numerous software companies. He specializes in product building and is an analytics problem solver. At his first job at a small business, before the word startup entered the lexicon, he identified a problem that led to the birth of another company. This led him down the path to starting multiple companies. One thing he’s learned all these years is that things will go right and go wrong.

“It’s just the way it goes. You can do a lot of things right and still have it not go well,” Frederick said. “You can also do a lot of things wrong and have it go well. It is not for the faint of heart.”

Frederick has a lot of experience in startups and, in particular, data companies. An excellent place to start is that some companies aren’t thought of as data companies, such as Facebook and Uber. Instead, consumers are using their software to interface with the data.

“You can sort of go industry by industry by industry, and the biggest players from a software product perspective in those industries are really data companies because software is plumbing for data,” Frederick said.

Listen to Previous Episodes Here!

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Stop Guessing: How Reality Capture Improves Construction Productivity
January 20, 2026

Construction projects lose time and money when teams rely on assumptions. Someone says a section is “done,” another trade arrives, and then problems appear: wrong levels, missing openings, clashing services, or unfinished areas. That leads to rework, delays, and arguments. Reality capture helps because it replaces opinions with clear evidence. Reality capture means using tools…

Read More
Human Trafficking
National Human Trafficking Prevention Month
January 20, 2026

School Safety Today podcast, presented by Raptor Technologies. In this episode of School Safety Today, host Dr. Amy Grosso speaks with Kelly Brickl, a trainer with SPEAK UP, in recognition of National Human Trafficking Prevention Month. During the conversation, Brickl shares data, real-world warning signs, and explains how age-appropriate, research-based prevention curricula can empower…

Read More
college
A One-Year College Alternative: How Pega6 Is Preparing to Train AI-First, Job-Ready Talent
January 19, 2026

The traditional four-year college model is facing growing pressure as rising tuition, shifting labor market demands, and new technological realities expose gaps between education and employment outcomes. Confidence in the traditional college pathway is eroding among parents, students, and employers as rising costs and persistent skills gaps collide with the reality that many new…

Read More
radio
Where Experience Meets the Extreme: John F5VHQ at the World’s Most Isolated Radio Outpost
January 16, 2026

For some operators, Bouvet Island is the final frontier. For John (F5VHQ), it is a challenge that stands apart even after decades of DXpedition experience. A veteran of more than twenty years in the field and Vice President of the Clipperton DX Club, John joins the multinational 3Y0K team with both experience and conviction….

Read More