How the FCC’s New ISP Rules Will Disrupt the Market

 

 

The Federal Communications Commission (FCC) has introduced new rules that will require ISPs to display more clearly essential and historically convoluted information such as speed, hidden fees, and junk costs. Closely resembling the labels, we are accustomed to on the back of food products, Senior Editor at FierceTelecom, Diana Goovaerts believes this is a huge step towards greater transparency and could empower consumers to comparison shop among other things.

Senior Editor at FierceTelecom, Diana Goovaert, shares why she believes the FCC’s new ISP rules are great news for consumers seeking greater transparency:
“This week, the FCC Passer rule requiring broadband operators to provide labels for their broadband services. What this means is these are going to be labeled, kind of like the nutrition labels that you find on the back of food.

They will include things like the monthly price, charges, fees, and any discounts and bundles that are available. Whether the operator lets you participate in the Affordable Connectivity Program or, the speeds that are provided with the plan and the data included in the price. The idea is to give consumers more transparency about what they’re getting with their plans.

But I think the interesting part for me will be whether this really meets the need for consumers to comparison shop. Will it make it easier if everybody has different plans, with different amounts of data and that sort of thing? So, the FCC is also open to new rule-making to further explore this and see if there are other things they need to add to the labels, or vice versa see if there are things they need to take away.

So that will be very interesting.”

Follow us on social media for the latest updates in B2B!

Image

Latest

data center infrastructure
AI Is Forcing a Rethink of Data Center Infrastructure at Every Level
December 29, 2025

The data center industry is being redefined by AI’s demand for faster, denser, and more scalable infrastructure. According to McKinsey, average rack power densities have more than doubled in just two years. It went from approximately 8 kW to 17 kW, and is expected to hit 30 kW by 2027. Global data center power demand is projected…

Read More
Emergency department
How Predictive AI Is Helping Hospitals Anticipate Admissions and Optimize Emergency Department Throughput
December 24, 2025

Emergency departments across the U.S. are under unprecedented strain, with overcrowding, staffing shortages, and inpatient bed constraints converging into a throughput crisis. The American Hospital Association reports that hospital capacity and workforce growth have lagged, intensifying delays from arrival to disposition. At the same time, advances in artificial intelligence are moving from experimental to operational—raising…

Read More
Mission
Why Is the Mission of Benchmark So Important
December 23, 2025

As pharmaceutical innovation accelerates, the margin for error narrows, making quality assurance not just a regulatory necessity but a public good. Benchmark’s mission sits at the intersection of progress and protection—helping manufacturers stay aligned with FDA standards so life-saving therapies reach patients faster and safer. By keeping cleanrooms compliant and companies out of trouble, Benchmark…

Read More
Benchmark
What Is It Like for You to Be Part of the Benchmark Products Teams Now
December 23, 2025

Being part of the Benchmark Products team today means working at the intersection of precision manufacturing and deeply human collaboration, especially in the high-stakes world of cleanroom and sterility assurance solutions. As the organization grows, employees describe a culture that still feels familial—one where clear communication, personal accountability, and genuine care for customers drive…

Read More