Skip to content
MarketScale
‹ Back to IndustriesHealthcare

Saving Lives for a Living: How a Winning Attitude is the Secret

At some point in everyone’s life, a thought passes through the brain that maybe one day they’ll save someone else’s life. For others, that thought becomes so frequent that they take charge of saving lives for a living. Meet Dr. John George, MD, a cardiologist at Methodist Health System, and Dr. Brian Lima, MD,…

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

Share

 
At some point in everyone’s life, a thought passes through the brain that maybe one day they’ll save someone else’s life. For others, that thought becomes so frequent that they take charge of saving lives for a living. Meet Dr. John George, MD, a cardiologist at Methodist Health System, and Dr. Brian Lima, MD, the National Physician Director at HCA Healthcare.

These two doctors are experts in cardiology, one of the most specialized areas of medicine. Their medical journey includes long hours, multiple universities during years of education, and fellowships. The path to becoming a life-saving cardiologist takes thirteen years. Is getting into the “saving lives” business worth all the effort? Absolutely.

#WinTheDay host Chase Wasson wanted to learn more about what makes someone who saves lives for a living tick; George and Lima were happy to fill him in on the details.

Wasson also wanted to know what changes they’d seen in the cardiology business over the years. “I don’t think it’s just cardiology and cardiac surgery that’s had a big transition in medicine,” George said. I think medicine, as a whole, has had a big transition. Medicine has become, unfortunately, a business. And you tend to overlook the health portion of it. Hospitals run themselves as businesses; you don’t see a lot of charitable hospitals, and many of them have closed. Medicine is another business.”

Wasson, George, and Lima discussed the following…

● Making a positive impact on healthcare at the corporate level

● Perspectives on what makes a good healthcare partner representative

● Innovative technologies improving cardiology today

“In the narrow field of advanced heart failure, we’ve seen a rapid evolvement of devices for short-term support, so something that can tide someone over who’s in extremis versus more of someone who needs a long-term solution like an artificial heart,” Lima said. “Currently, for the left ventricular assist device, the LVAD, based on the most recent trials, it’s almost on par with an actual heart transplant, which is saying a tremendous amount.”

Brian Lima, MD, is, first and foremost, a cardiac surgeon dedicated to the compassionate delivery of the most advanced heart care. As a recognized authority on surgical therapies for advanced heart failure, he is also very passionate about clinical innovation, research, and education, having published nearly 100 articles in peer-reviewed journals and numerous book chapters and presenting at several national and international conferences. As the National Physician Director for Cardiothoracic Surgery within HCA Healthcare, Lima collaborates with clinicians and administrative leaders across the HCA enterprise to elevate the standard of care for advanced heart failure and cardiogenic shock.

John George, MD, is board certified in interventional cardiology, cardiovascular diseases, and nuclear cardiology. He has authored multiple published articles and has co-authored chapters in textbooks. George has been the principal investigator on several major national and international clinical trials and is researching acute coronary syndromes and heart failure. He is a member of the combined cardiology/surgical team at Methodist Health System and performs transcatheter aortic valve replacements.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Healthcare Insights

AI agents for patient care draw $335 million in a single month as health tech investment accelerates

AI agents for patient care draw $335 million in a single month as health tech investment accelerates

In June 2026, four health tech companies secured significant funding, totaling $335 million. AI agent platforms for scheduling, chronic care, and home health dominated these investment rounds. This trend reflects a growing interest in leveraging AI for improving patient care in the healthcare sector.

  • 01In June 2026, four health tech companies collectively attracted $335 million in funding.
  • 02AI platforms for chronic care management, scheduling, and home health are leading current health tech investments.
  • 03Investors are increasingly interested in AI technologies that enhance patient care in healthcare.

Jul 20, 2026

Healthcare's digital skills gap: why existing competency tools aren't built for the full workforce

Healthcare's digital skills gap: why existing competency tools aren't built for the full workforce

Reviews have revealed that current competency tools in healthcare are inadequate for measuring and developing digital skills among both clinical and public health teams. These tools fail to address the comprehensive needs required for the evolving digital landscape in healthcare. Addressing this skills gap is crucial for the effective digital transformation of health systems.

  • 01Current digital competency tools in healthcare do not adequately cover the full workforce.
  • 02Improved measurement and development of digital skills are needed across clinical and public health teams.
  • 03Addressing the digital skills gap is essential for successful healthcare transformation.

Jul 19, 2026

St. Kitts and Nevis launches national digital health platform covering 51,000 citizens

St. Kitts and Nevis launches national digital health platform covering 51,000 citizens

St. Kitts and Nevis have introduced a national digital health platform to enhance healthcare delivery for its 51,000 citizens. The platform integrates electronic health records, AI decision support, and facilitates health information exchange throughout the region's healthcare ecosystem.

  • 01St. Kitts and Nevis's digital health platform serves 51,000 citizens.
  • 02The platform incorporates electronic health records and AI decision support.
  • 03Health information exchange is central to the region's healthcare integration.

Jul 19, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512