Skip to content
MarketScale
‹ Back to IndustriesRetail

Crypto Association Calls for Urgent Industry Action

The Global Digital Asset and Cryptocurrency Association published an open letter pleading with companies to better the industry for both companies and consumers. In this letter, the Global DAC cites customers with worthless claims, companies crumbling and general malpractice and immediate needs that need fixing across the crypto industry. Gabrielle Kusz, CEO at the Global…

This story was produced through MarketScale. See how Retail teams put it to work with Sales Enablement.

Share

The Global Digital Asset and Cryptocurrency Association published an open letter pleading with companies to better the industry for both companies and consumers. In this letter, the Global DAC cites customers with worthless claims, companies crumbling and general malpractice and immediate needs that need fixing across the crypto industry.

Gabrielle Kusz, CEO at the Global DAC, says that this letter is to all companies operating in this sector and that it needs to be taken seriously by all.

Gabrielle’s Thoughts:

“So the motto of the Global Digital Asset and Cryptocurrency Association is responsible innovation in action. And so it is important to call out bad actors, but then it is equally important to take a moment to reflect on what some of the challenges are underlying the key FTX collapse and what we can do as an industry to step forward from a point of stewardship to take action and to be able to enhance performance and quality in the industry, and then be able to reinstall confidence and to lead from a point of consumer protection, market integrity and evolution and advancement of both digital assets as well as the underlying blockchain technology.

I think that as an industry it is still a bit maturing, so you have some levels of disparate voices, but the reality is that as we mature, as we grow, there’s a need for all of the industry to come together and to agree on those foundational aspects that need to be addressed in order to ensure that this industry can step forward and to help allow actors to invest, to participate with comfort and confidence, knowing that we have a certain level of belief, and that belief is both oriented and anchored in technical expertise as well as in ethical behavior.

The core concepts that we are looking at from the global DCA side, are areas that are generally accepted and are not necessarily controversial. So you’re talking about appropriate disclosure, liquidity levels, risk management, internal controls, and corporate governance. You’re looking at bookkeeping and appropriate recordkeeping and things like independent audits. It is around, these core areas that when we look at what some of the challenges are with FTX, and even if we look more broadly at the industry as a whole, what we believe those certain minimum behaviors, those certain minimum technical attributes should be, these are the baseline that we can build upon as we move forward to grow, evolve, and I think ultimately to achieve what we believe is a global digital financial future.”

Retail: are you visible to AI?

Before they reach out, Retail buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Retail Insights

GTT's retail network play: SD-WAN, zero trust, and supply chain visibility under one managed service

GTT's retail network play: SD-WAN, zero trust, and supply chain visibility under one managed service

GTT is enhancing its retail network offerings by integrating SD-WAN, zero trust, and supply chain visibility into a single managed service. This approach aims to support omnichannel retailers in managing their global operations, including stores, distribution centers, and third-party logistics providers. The service leverages GTT's Tier 1 backbone for comprehensive connectivity.

  • 01GTT integrates SD-WAN, zero trust, and supply chain visibility.
  • 02The service supports global omnichannel retail operations.
  • 03GTT leverages its Tier 1 backbone for comprehensive network connectivity.

Jul 11, 2026

US e-commerce market projected to hit $2.28 trillion by 2031 as mobile and fulfillment reshape supply chains

US e-commerce market projected to hit $2.28 trillion by 2031 as mobile and fulfillment reshape supply chains

The US e-commerce market is projected to reach $2.28 trillion by 2031. Key factors driving this growth include mobile shopping, digital payments, and rapid fulfillment. These elements are shaping new supply chain strategies across the industry.

  • 01US e-commerce market could reach $2.28 trillion by 2031.
  • 02Mobile shopping and digital payments are driving industry growth.
  • 03Rapid fulfillment is reshaping supply chain strategies.

Jul 10, 2026

B2B ecommerce pulse: AI agents, marketplace expansion, and digital investment drive mid-2026 momentum

B2B ecommerce pulse: AI agents, marketplace expansion, and digital investment drive mid-2026 momentum

B2B ecommerce is accelerating into the second half of 2026, driven by concrete AI deployments, marketplace expansions, and measurable gains from digital investment. The global B2B ecommerce market reached $20.4 trillion in 2024 and is forecast to hit $36.1 trillion by 2031, providing the macro backdrop for a string of notable mid-year developments. Kawasaki Engines USA's reported 500% average-order-value increase and Global Industrial's 9.2% Q1 sales growth illustrate the real-world stakes of getting digital infrastructure right.

  • 01Kawasaki Engines USA reported a 500% increase in average order value through its B2B ecommerce channel, according to Digital Commerce 360's coverage of Salesforce Connections 2026.
  • 02The global B2B ecommerce market reached $20.4 trillion in 2024 and is projected to reach $36.1 trillion by 2031, per Grand View Research via Creatuity.
  • 0372% of organizations reported adopting AI in at least one business function in 2025, up from 55% in 2023, according to McKinsey's State of AI report.

Jun 18, 2026

Explore More Retail Insights

Read more expert perspectives from across Retail.

Browse Retail Hub