Skip to content
MarketScale
‹ Back to IndustriesRetail

Crypto Association Calls for Urgent Industry Action

The Global Digital Asset and Cryptocurrency Association published an open letter pleading with companies to better the industry for both companies and consumers. In this letter, the Global DAC cites customers with worthless claims, companies crumbling and general malpractice and immediate needs that need fixing across the crypto industry. Gabrielle Kusz, CEO at the Global…

This story was produced through MarketScale. See how Retail teams put it to work with Sales Enablement.

Share

Get featured

Want MarketScale to feature Retail?

Book a 15-minute demo and we'll map your Retail expertise to the content buyers are searching for.

Book a demo

The Global Digital Asset and Cryptocurrency Association published an open letter pleading with companies to better the industry for both companies and consumers. In this letter, the Global DAC cites customers with worthless claims, companies crumbling and general malpractice and immediate needs that need fixing across the crypto industry.

Gabrielle Kusz, CEO at the Global DAC, says that this letter is to all companies operating in this sector and that it needs to be taken seriously by all.

Gabrielle’s Thoughts:

“So the motto of the Global Digital Asset and Cryptocurrency Association is responsible innovation in action. And so it is important to call out bad actors, but then it is equally important to take a moment to reflect on what some of the challenges are underlying the key FTX collapse and what we can do as an industry to step forward from a point of stewardship to take action and to be able to enhance performance and quality in the industry, and then be able to reinstall confidence and to lead from a point of consumer protection, market integrity and evolution and advancement of both digital assets as well as the underlying blockchain technology.

I think that as an industry it is still a bit maturing, so you have some levels of disparate voices, but the reality is that as we mature, as we grow, there’s a need for all of the industry to come together and to agree on those foundational aspects that need to be addressed in order to ensure that this industry can step forward and to help allow actors to invest, to participate with comfort and confidence, knowing that we have a certain level of belief, and that belief is both oriented and anchored in technical expertise as well as in ethical behavior.

The core concepts that we are looking at from the global DCA side, are areas that are generally accepted and are not necessarily controversial. So you’re talking about appropriate disclosure, liquidity levels, risk management, internal controls, and corporate governance. You’re looking at bookkeeping and appropriate recordkeeping and things like independent audits. It is around, these core areas that when we look at what some of the challenges are with FTX, and even if we look more broadly at the industry as a whole, what we believe those certain minimum behaviors, those certain minimum technical attributes should be, these are the baseline that we can build upon as we move forward to grow, evolve, and I think ultimately to achieve what we believe is a global digital financial future.”

Your experts belong here

Every story in MarketScale Retail starts with a company putting its merchandising leads, store operations teams, and category managers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Category buyers trust operators, so your merchandising leads shorten the distance between first search and first call.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Retail Insights

Get new expert content in your inbox.

Retail: are you visible to AI?

Before they reach out, Retail buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Retail expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your merchandising leads, store operations teams, and category managers into the articles, video, and social content Retail buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Retail Insights

Agentic AI is reshaping retail operations faster than most enterprise teams are ready for

Agentic AI is reshaping retail operations faster than most enterprise teams are ready for

Retail operations are rapidly adopting agentic AI technologies with enterprises such as Salesforce leading implementations from pilots to full production. This transition is happening swiftly, challenging the readiness of enterprise teams to adapt. AI agents are enhancing retail environments by improving efficiencies and adapting to consumer demands at a fast pace.

  • 01Agentic AI technologies are being rapidly adopted in retail operations, moving from pilot phases to full-scale production.
  • 02Enterprises may struggle to adapt swiftly as AI agents transform and streamline retail environments.
  • 03Salesforce's deployment within retail showcases the speed of AI adoption in the industry.

Aug 14, 2026

Marketplaces are growing twice as fast as traditional online shops, and every major platform just made a move

Marketplaces are growing twice as fast as traditional online shops, and every major platform just made a move

Online marketplaces are expanding at double the rate of traditional online stores. Major platforms like eBay, TikTok, and DoorDash are making strategic moves to strengthen their market positions, such as acquisitions and testing new services.

  • 01Online marketplaces are growing twice as fast as traditional online shops.
  • 02eBay has acquired the marketplace Depop.
  • 03DoorDash has received FAA approval for drone deliveries.

Aug 13, 2026

Agentic AI is rewriting retail operations, and Salesforce's Brunello Cucinelli deal shows how fast

Agentic AI is rewriting retail operations, and Salesforce's Brunello Cucinelli deal shows how fast

Salesforce's implementation of its Callimacus AI at Brunello Cucinelli demonstrates a rapid evolution in the retail sector's operational strategies. The adoption of agentic AI provides a new way for enterprise retailers to enhance their processes and scale efficiently.

  • 01Salesforce's Callimacus AI is being deployed at Brunello Cucinelli.
  • 02Agentic AI is transforming retail operations on an enterprise scale.
  • 03The adoption of AI in retail is accelerating operational efficiency.

Aug 13, 2026

Explore More Retail Insights

Read more expert perspectives from across Retail.

Browse Retail Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Retail and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512