The Power of Communication for Trust and Relationship-Building

Greg Crumpton lives by a simple mantra: Relationships drive business. Each week on Straight Outta Crumpton, Crumpton dives into the lost art of networking and speaks with the biggest influencers in business services to learn how they build, nurture and value their professional relationships.

 

Communication in life and business has been evolving since the invention of language. Over the last year, how people communicate has certainly changed, but is it possible that many are better at it now? Talking about the power of communication in relationship-building, hosts Greg Crumpton and Tyler Kern welcome Michelle Miller, Strategic Accounts at Service Logic, to Straight Outta Crumpton.

Miller has been with Service Logic for a year after a previous career in the electrical world. She works with both customers and service providers, sharing how open communication has been key to success on complex projects.

“I really like a phone call, one-on-one conversation. It gives customers and service providers a comfort level that I’ll be there to help and answer questions along the way,” Miller shared.

Miller’s a strong believer in the power of two-way dialogue and conversations versus only emailing or texting. She also doesn’t mind video calls. “It’s putting a face with a name. it brings a more personal level to the relationship.”

Deep relationships and trust were once formed in face-to-face interactions. In a digital world, working with people from all over, communication takes many avenues. Still, as long as the communication is open and consistent, connections can be made.

Mastering communication between all parties helps Miller manage relationships to ensure that everyone is on the same page and working together for a common goal. Outside of communicating with external folks, she also noted that internal communication is critical as well.

Life and work will continue to adapt to new challenges, but communication, no matter the format, will always matter.

Make Sure to Follow Along for More Episodes of Straight Outta Crumpton!

Straight Outta Crumpton with Greg Crumpton

Follow us on social media for the latest updates in B2B!

Image

Latest

Why Connectivity Has Become the Cornerstone of Modern Industrial Automation
December 11, 2025

Industrial automation is in the middle of a profound shift, as manufacturers push beyond basic control toward fully connected, data-driven operations that bridge the plant floor and the enterprise. What began years ago as early experiments in digital transformation—simply getting PLC data into IT systems—has now accelerated into a critical business imperative fueled by…

Read More
European fiber infrastructure trends
Europe’s Fiber Future: Trends, Standards, and Market Shifts
December 11, 2025

In this episode of Wavelengths, the Amphenol Broadband Solutions podcast, host Daniel Litwin connects with Carsten Engelke, Director of Technology at ANGA, to deliver a comprehensive primer on the European fiber market as it undergoes a major transformation ahead of ANGA COM 2026. As Europe accelerates its fiber-first strategies, operators, vendors, and policymakers…

Read More
purpose
From Amazon Leader to Franchise Owner: Ramiah Martin on Leadership, Purpose, and Legacy
December 10, 2025

Many professionals reach a moment when the title, the salary, and the climb aren’t enough anymore. They start looking for work that feels meaningful — work that reflects who they are and what they want their lives to stand for. And with millions of Americans stepping out to build businesses of their own in…

Read More
imposter syndrome
Busting Imposter Syndrome Through Presence, Community, and the Power of Delegation
December 10, 2025

Many of us know the feeling: you rack up accomplishments, hit the milestones you once dreamed of, and still there’s a quiet voice asking, “Am I really good enough?” Imposter syndrome has a way of showing up even in our strongest moments, often right when we’re stepping into new opportunities or chapters of growth. And…

Read More