Salesforce Works Best When Informed Judgment Comes First

 

Salesforce can be a powerful growth platform, but its complexity can put inexperienced organizations at a disadvantage. Without strong in-house expertise, leaders may struggle to assess recommendations, push back on unnecessary scope, or determine whether proposed solutions truly support business outcomes. Over time, this can lead to overbuilt systems, excess cost, and decisions driven more by implementation momentum than by real business needs. In these situations, success depends less on technology itself and more on having informed judgment in the room—someone who knows Salesforce well enough to distinguish what’s essential from what’s merely possible.

That need for informed advocacy is central to how Meagan Diegelman, Principal at CG Infinity, approaches client work. In one engagement, her team supported a customer who had engaged another consulting partner to deliver a Salesforce implementation, despite having no prior Salesforce experience themselves. CG Infinity acted as an experienced ally—guiding the customer, helping them navigate decisions, and ensuring their interests were clearly represented throughout the project. By advocating from a position of deep Salesforce expertise and facilitating constructive collaboration, all parties aligned around the right outcomes and ultimately delivered a successful Salesforce implementation.

Recent Episodes

Strong delivery starts with advocacy—making sure customer priorities are clearly represented, consistently elevated, and never lost as work moves forward. At CG Infinity, that advocacy shows up through proactive thinking, idea-sharing, and a commitment to pushing for better outcomes at every stage of an engagement. Customer voices remain front and center, shaping decisions and guiding…

Meaningful work often comes from shared success, where customer outcomes and team outcomes are closely connected. At CG Infinity, this mindset shapes how client relationships are approached—not as transactions, but as partnerships built on collaboration, trust, and mutual accountability. The focus goes beyond delivering a solution to working side by side with customers, exchanging ideas,…

Pooja Arya, VP of Delivery and Technical Solutions Leader at CG Infinity, reflects on a recent Salesforce engagement that exemplified what meaningful delivery looks like when execution, alignment, and outcomes come together. The project involved a full Salesforce implementation spanning Sales Cloud, Service Cloud, and Marketing Cloud, and was delivered on time despite significant technical…