Customer Obsessed – AMAG

Customer-Obsessed Innovation: How AMAG Delivers End-to-End Control and Real Results

customer-obsessed innovation

At AMAG Technology, customer-obsessed innovation is driven by complete ownership. Richard Hemming, who leads the in-house Quality Assurance team, emphasizes the company’s unique position: by designing and manufacturing its own hardware, software, and firmware, AMAG maintains full control over development, testing, and delivery. This integrated approach allows teams to respond quickly to market needs while…

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AMAG
Supply Chain Control Gives AMAG a Competitive Edge and Keeps Customers Ahead

At AMAG Technology, being customer-obsessed goes beyond a mindset—it’s built into every part of the operation. One of the company’s greatest strengths lies in its ability to manufacture its own products, offering a level of supply chain control that few competitors can match. Allan Price, Head of Global Supply Chain at AMAG, emphasizes how this…

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AMAG
The Future of AMAG: A Customer-Obsessed Organization Driven by Innovation and Speed

AMAG Technology is shaping its future as a customer-obsessed organization, focused on listening to internal and external customers, improving processes, responding quickly, and driving innovation. Kyle Gordon, Executive Vice President of Global Sales, Marketing, & Commercial Excellence, shares how the company is honoring its legacy while rapidly evolving to deliver unique value in the market.

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AMAG
At AMAG, “Customer-First” Isn’t Just a Motto – It’s the Mission.

At AMAG Technology, a customer-first mindset drives every interaction and decision. Customer Service Manager Aimee Walsh shares how she leads with honesty, responsiveness, and trust—treating each customer interaction as a reflection of herself. Her approach reinforces AMAG’s belief that strong relationships, built on transparency and genuine support, are key to long-term success.

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AMAG
AMAG Leads with a Customer-First Mindset from Manufacturing to Tech Support

AMAG Technology champions a customer-first mindset as a driving force behind its operations. In a video spotlight, Jason Lawrence, Technical Support Manager, shares how his team delivers on that commitment through hands-on support and continuous engagement. From tailoring solutions to resolving issues with persistence and care, Jason underscores the pride AMAG takes in building strong…

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AMAG
AMAG’s Customer-Obsessed Culture Built on Teamwork, Trust, and Impact

AMAG Technology’s customer-obsessed culture drives every decision the company makes, placing the customer at the core of its mission. Abi Rudd, Sales and Operations Planning Coordinator, highlights the company’s strong sense of teamwork, supportive environment, and trusted leadership as key reasons she values being part of the organization. For her, a customer-obsessed culture means consistently…

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AMAG
Customer-Obsessed Culture at AMAG Technology: Listening, Learning, and Innovating for You

At AMAG Technology, being customer-obsessed means consistently focusing on the people they serve. That commitment is reinforced by a customer-obsessed culture, where every decision is driven by a deep understanding of real-world needs. Jody Ross, Global VP of Strategic Sales & Customer Success, shares how the company remains committed to listening, learning, and developing solutions…

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personal branding
Personal Branding Now Drives B2B Success, Customer Trust, and Competitive Advantage
December 5, 2025

Personal branding has rapidly shifted from a “nice-to-have” to a strategic imperative in B2B marketing, reshaping how companies communicate, differentiate, and build trust. As industries evolve and professionals take on more dynamic, multi-stream careers, visibility and authenticity have become critical assets. Key findings from the Edelman + LinkedIn Thought Leadership Impact Report show that…

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IT
Real-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistency
December 4, 2025

For years, the AV industry has discussed the long-anticipated convergence with IT—but that shift is no longer theoretical. With cloud adoption accelerating, hybrid work normalizing, and organizations rebuilding digital infrastructure after years of rapid change, AV systems now sit squarely on the IT backbone. In fact, the majority of newly upgraded conference rooms require network-centric…

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ROI
ROI Case Study
December 3, 2025

Denials are no longer a slow leak in the revenue cycle—they’re a fast-moving, rule-shifting game controlled by payers, and hospitals that don’t model denial patterns in real time end up budgeting around losses they could have prevented. PayerWatch’s four-digit, client-verified ROI in 2024 shows what happens when a hospital stops reacting claim by…

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coverage
Clip 2 – Fighting for Coverage: One Patient’s Story
December 3, 2025

Health insurers love to advertise themselves as guardians of care, but the real story often begins when a patient’s life no longer fits neatly into a spreadsheet. In oncology especially, “coverage” isn’t a bureaucratic checkbox—it’s the fragile bridge between a treatment that finally works and a relapse that can undo years of grit…

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