5 Ways to Make Online Education More Effective

No one needs reminding that we are in the year 2020, yet we continue to offer education and certifications in virtually the same manner as we have for millennia. Should we really continue to argue whether this is the superior teaching and learning method? What if, instead, we acknowledge that online education is here to stay–and that the charge for education professionals is to ensure that this method of instructional delivery is at least equal to traditional face-to-face instruction?

Here are the top five things educational in can do to make online education more effective—and valuable—today, tomorrow, and into the future.

1 . Recruit a champion

Every institution that wants robust, effective online education programs should recruit an online “tzar” who oversees all aspects of their distance learning initiatives: curriculum, learner experiences, faculty hiring/onboarding; faculty development; and learning management systems, to name just a few.

This position should be a member of the executive leadership team and have the latitude (and funding) to run these divisions with fearless initiative. In the wake of the pandemic, these positions are emerging, and what is shocking is that they are usually location-bound. How can these visionaries fully demonstrate the efficacy, flexibility, and leadership of online education initiatives if they are required to do so from an office? Have the courage and the faith for your online champion to model best practices of leading, teaching, and managing from a virtual driver’s seat.

2. Reframe the narrative

Using the word online as a descriptor is almost implied when referencing education at this point. Why do we need to precede this program or that certification with online? Doing so underscores the perception of inferiority. Instead of saying that a student received her online CPA certification, the statement should be that the student received her CPA certification. Period. The modality will continue to matter until we stop sabotaging ourselves by allowing online as a qualifier.

3. Reconsider the expectations

Education and training leaders have begun to dismantle the myth that time equals learning. Competency-based education (CBE) initiatives have shown that students and trainers are thriving in a learning environment in which they set their own due dates and milestones. There is structure, of course, in terms of solid rubrics, authentic assessments, and substantive faculty interactions.

In the short run, institutions need not scramble to build CBE program models. Rather, rethink expectations for learners. Gather the stakeholders and start throwing everything on the table with questions about attendance, trainer/student interaction, assessment, etc. Your online education champion can provide strong leadership with these strategic planning sessions.

4. Remove the barriers

Conversations about online education cannot get very far without the digital divide being addressed. It is a critical issue, but solutions abound. Some of these take extraordinary creativity, but this falls to rethinking “the way we have always done things.” Gather your stakeholders for strategic planning on solving the digital divide at your institution. Challenge the naysayers and the status quo.

Another common barrier is faculty opposition. Here again, it’s more about a problem with “the way we’ve always done things.” Recruit the early adopters and tech stars who aren’t afraid to try new things and are already utilizing online tools in their sessions. It is important to ensure these faculty mentors are a mixed demographic. It isn’t always the younger, tech-savvy faculty who should be tapped to encourage their peers. Putting those folks front and center as models may only serve to intimidate and/or annoy the more experienced faculty. Find out who among your veteran faculty members is willing to inspire her/his peers with suggestions, demonstrations, and support.

5. Rethink the assessments

The only thing worse than having to write a weekly discussion post and then at least two “meaningful” peer responses is having to grade 30 discussion posts and dozens of “meaningful” peer responses every week. The original thought behind these was to simulate live classroom conversations. Is that happening? What about the weekly written assignments? These are not typically required in on-site classes. Why the difference?

Accurate measurement and evaluation of learning outcomes is critical to an institution’s mission, so standards are necessary. Especially when the courses are designed for business training or continuing education.

Instructors are likely to have requirements for how often, in what manner, and for how long they must present content. What’s more, they usually have the responsibility of grading discussions, peer responses, and assignments. In an average class of 25 students, these faculty can face an overwhelming 100 student submissions to grade for one class. Methods used to assess for comprehension can vary wildly, but it is imperative that the grading and submission process is considered for a remote environment.

The common thread is securing an online education champion at the table who can lead your institution through these five initiatives and continue to identify others. Just as we don’t really expect hard copy newspapers or shopping malls to make a resurgence, let’s face online education with the same healthy scrutiny tempered by insatiable curiosity then ultimate adoption we once felt for all the other technologic changes. Now they are seamlessly woven into the fabrics of our lives. Online education must become part of this tapestry.

Follow us on social media for the latest updates in B2B!

Image

Latest

DX
Pursuing the World’s Rarest DX: Vadym Ivliev, UT6UD, and the Story That Led Him to Bouvet
January 16, 2026

For some operators, Bouvet Island represents the ultimate technical challenge. For Vadym Ivliev (UT6UD), it is something more personal—and more mysterious. From his home in Kyiv—far removed from the ice, storms, and isolation of Bouvet—Vadym has long been drawn to the island not only for its legendary radio silence, but for the stories it inspires….

Read More
GameStop
Inside GameStop’s Meteoric Stock Surge: A Former Executive Reflects on Power, Pivots, and the Price of Winning
January 15, 2026

The meme-stock era may feel like old news, but its aftershocks are still reshaping how leaders think about transformation, risk, and reward. In the wake of unprecedented short squeezes, shuttered storefronts, and sudden wealth creation, executives across retail and tech are still asking what actually happened—and why. Few episodes crystallize those questions better than…

Read More
podcast
The DisruptED Journey with Tim Maitland at MarketScale (Episode Three)
January 15, 2026

Storytelling is changing fast, shaped by new platforms, shifting audiences, and a growing demand for authenticity. What started as traditional podcasting has evolved into community-driven ecosystems built on real voices and lived experience. In this landscape, storytelling isn’t just content—it’s a way to build connection, spark engagement, and drive meaningful change. When done well,…

Read More
education
The DisruptED Journey with Tim Maitland at MarketScale (Episode Two)
January 15, 2026

Education is at a crossroads. As AI, online learning, and workforce demands rapidly reshape how people gain skills, long-standing gaps in access and outcomes remain a major concern in Michigan. Recent reporting on the 2025 State of Education and Talent shows Michigan has fallen to its lowest ever ranking in per capita income, underscoring…

Read More