Skip to content
MarketScale
‹ Back to IndustriesEducation Technology

5 Ways to Make Online Education More Effective

No one needs reminding that we are in the year 2020, yet we continue to offer education and certifications in virtually the same manner as we have for millennia. Should we really continue to argue whether this is the superior teaching and learning method? What if, instead, we acknowledge that online education is here to…

This story was produced through MarketScale. See how Education Technology teams put it to work with Executive Thought Leadership.

Share
5 Ways to Make Online Education More Effective

Get featured

Want to get featured in MarketScale Education Technology?

Create a free MarketScale workspace and get your company's expertise featured across our Education Technology coverage. No credit card, no demo required.

Start free

No one needs reminding that we are in the year 2020, yet we continue to offer education and certifications in virtually the same manner as we have for millennia. Should we really continue to argue whether this is the superior teaching and learning method? What if, instead, we acknowledge that online education is here to stay–and that the charge for education professionals is to ensure that this method of instructional delivery is at least equal to traditional face-to-face instruction?

Here are the top five things educational in can do to make online education more effective—and valuable—today, tomorrow, and into the future.

1 . Recruit a champion

Every institution that wants robust, effective online education programs should recruit an online “tzar” who oversees all aspects of their distance learning initiatives: curriculum, learner experiences, faculty hiring/onboarding; faculty development; and learning management systems, to name just a few.

This position should be a member of the executive leadership team and have the latitude (and funding) to run these divisions with fearless initiative. In the wake of the pandemic, these positions are emerging, and what is shocking is that they are usually location-bound. How can these visionaries fully demonstrate the efficacy, flexibility, and leadership of online education initiatives if they are required to do so from an office? Have the courage and the faith for your online champion to model best practices of leading, teaching, and managing from a virtual driver’s seat.

2. Reframe the narrative

Using the word online as a descriptor is almost implied when referencing education at this point. Why do we need to precede this program or that certification with online? Doing so underscores the perception of inferiority. Instead of saying that a student received her online CPA certification, the statement should be that the student received her CPA certification. Period. The modality will continue to matter until we stop sabotaging ourselves by allowing online as a qualifier.

3. Reconsider the expectations

Education and training leaders have begun to dismantle the myth that time equals learning. Competency-based education (CBE) initiatives have shown that students and trainers are thriving in a learning environment in which they set their own due dates and milestones. There is structure, of course, in terms of solid rubrics, authentic assessments, and substantive faculty interactions.

In the short run, institutions need not scramble to build CBE program models. Rather, rethink expectations for learners. Gather the stakeholders and start throwing everything on the table with questions about attendance, trainer/student interaction, assessment, etc. Your online education champion can provide strong leadership with these strategic planning sessions.

4. Remove the barriers

Conversations about online education cannot get very far without the digital divide being addressed. It is a critical issue, but solutions abound. Some of these take extraordinary creativity, but this falls to rethinking “the way we have always done things.” Gather your stakeholders for strategic planning on solving the digital divide at your institution. Challenge the naysayers and the status quo.

Another common barrier is faculty opposition. Here again, it’s more about a problem with “the way we’ve always done things.” Recruit the early adopters and tech stars who aren’t afraid to try new things and are already utilizing online tools in their sessions. It is important to ensure these faculty mentors are a mixed demographic. It isn’t always the younger, tech-savvy faculty who should be tapped to encourage their peers. Putting those folks front and center as models may only serve to intimidate and/or annoy the more experienced faculty. Find out who among your veteran faculty members is willing to inspire her/his peers with suggestions, demonstrations, and support.

5. Rethink the assessments

The only thing worse than having to write a weekly discussion post and then at least two “meaningful” peer responses is having to grade 30 discussion posts and dozens of “meaningful” peer responses every week. The original thought behind these was to simulate live classroom conversations. Is that happening? What about the weekly written assignments? These are not typically required in on-site classes. Why the difference?

Accurate measurement and evaluation of learning outcomes is critical to an institution’s mission, so standards are necessary. Especially when the courses are designed for business training or continuing education.

Instructors are likely to have requirements for how often, in what manner, and for how long they must present content. What’s more, they usually have the responsibility of grading discussions, peer responses, and assignments. In an average class of 25 students, these faculty can face an overwhelming 100 student submissions to grade for one class. Methods used to assess for comprehension can vary wildly, but it is imperative that the grading and submission process is considered for a remote environment.

The common thread is securing an online education champion at the table who can lead your institution through these five initiatives and continue to identify others. Just as we don’t really expect hard copy newspapers or shopping malls to make a resurgence, let’s face online education with the same healthy scrutiny tempered by insatiable curiosity then ultimate adoption we once felt for all the other technologic changes. Now they are seamlessly woven into the fabrics of our lives. Online education must become part of this tapestry.

Your experts belong here

Every story in MarketScale Education Technology starts with a company putting its implementation leads, instructional designers, and district partners on the record. Buyers are already reading this topic. The only question is whose experts they find.

Procurement teams read long before they ever call, and your implementers get to answer their questions first.

Get your team featuredSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Education Technology, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Education Technology: are you visible to AI?

Before they reach out, Education Technology buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Education Technology expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your implementation leads, instructional designers, and district partners into the articles, video, and social content Education Technology buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Education Technology Insights

Morgan State taps Google’s research GPU program to expand AI research

Morgan State taps Google’s research GPU program to expand AI research

Morgan State University and Google Public Sector announced a collaboration to expand research capacity using Google Public Sector’s Program for Accelerated Research (GPAR). Morgan State says GPAR will provide high-performance GPU compute resources to support research areas including AI, cybersecurity, climate science and health sciences, alongside Google Cloud platforms and NVIDIA infrastructure. Superpower Daily reported that Morgan’s in-house Obsidian AI platform is intended to keep governance, security and accountability with the university while Google supplies underlying computing capacity and cloud services.

  • 01Morgan State's Obsidian AI platform serves as the governance and security control layer while Google provides GPU compute capacity and cloud infrastructure for research.
  • 02The partnership targets compliance-heavy, federally funded research through Google Cloud security tools including SecOps and Mandiant solutions.
  • 03Morgan State plans to establish a Google-focused Center of Excellence for cloud computing, AI adoption, and workforce development, with students gaining access to industry-recognized Google credentials.

Sep 23, 2026

Florida approves Savvas enVision+ Florida math programs

Florida approves Savvas enVision+ Florida math programs

Florida approved Savvas enVision+ Florida © 2028 K–12 core math programs and two Outlier electives for districts to select and implement.

  • 01Savvas says enVision+ Florida programs are available in print and digitally on the Savvas Realize learning management system.
  • 02According to Savvas, the enVision+ Florida programs are vertically aligned from kindergarten through Algebra 2.

Sep 22, 2026

Schools are still catching up after Google opened Gemini to every student

Schools are still catching up after Google opened Gemini to every student

Education Week reports that expanded student access to Gemini has raised classroom-policy questions. Managed school accounts and personal accounts have different terms and controls. District leaders should verify current access, feature age restrictions and data protections before setting classroom guidance.

  • 01Google lists Gemini Apps as a core service for Education Fundamentals, Standard and Plus with all-age access; some features are age-restricted. Google AI Pro for Education has separate eligibility requirements.
  • 02Guided Learning, the step-by-step mode inside Gemini, is the feature that bears most directly on the cheating-versus-learning question, and Fast Company noted it is similar to the Study mode OpenAI had announced in ChatGPT the week before.
  • 03For districts, “students can use Gemini” is too coarse: which mode they land in and who supervises first use can change what the tool does with a homework question

Sep 17, 2026

Explore More Education Technology Insights

Read more expert perspectives from across Education Technology.

Browse Education Technology Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Education Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512